Account Executive

Job Description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
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WANTED-Sales Athletes!
Opportunities available for Account Executives in Columbus, Georgia!

Account Executive(s): Seeking "sales athletes" with previous experience hunting and closing new business. Must have strong client interfacing and organizational skills.

WRBL serves the Chattahoochee Valley of west-central Georgia and east-central Alabama.

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.

Requirements & Skills:
• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in the media field.
• Valid driver's license with an acceptable driving record, you will be driving your own car.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Technical Skills – Hardware: Laptop Computer, IPhone and IPad.

Technical Skills – Software: Microsoft Office, Outlook, Power Point, Word and Excel

Wide Orbit & Strata Software is a plus.

Schedule: Monday to Friday Pre-Employment Background Screenings are required. EOE M/F/D/V

Please use the Job Link below to Apply

Jobcode: Reference SBJ-reoqx5-3-16-218-62-42 in your application.