Part Time Job

Integrated Marketing Manager


San Diego, CA 03-09-2021
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  • Paid
  • Part Time
  • Mid (2-5 years) Experience
Job Description

Integrated Marketing Manager (Part Time)


The Integrated Sales Marketing Manager, will be both client and intercompany facing and is responsible for the hands on development and execution of multi-market integrated sales marketing solutions for Telemundo 20 San Diego utilizing all platforms (TV, Digital, Mobile, Social, etc,) and properties (Local News, Prime, Sports, etc) to drive new & incremental revenue for the station. The ideal candidate will demonstrate competence in a variety of skills as outlined below, and will be able to handle multiple projects simultaneously.
• Develop innovative marketing campaigns for a variety of clients, leveraging the platforms and properties of Telemundo 20, to drive incremental revenue
• Oversee the sales production process, working closely with multiple departments including: creative service, news, sales management & Account Executives
• Supervise seamless execution of on-air, digital, social media & on-site elements to secure renewals
• Facilitate communication with news, creative services, community and digital departments, as well as Telemundo legal and corporate digital teams, to create and implement cutting-edge marketing plans
• Proactively identify new opportunities and supply account executives with comprehensive sales materials using MS Office Software (PowerPoint, Excel, Word)
• Assist with strategic campaigns and research as requested by the VP of Sales
• Partner with account executives and sales management to consult clients and agencies on station capabilities and customized marketing solutions based on the advertiser's needs
• Manage multiple projects and deadlines while continually delivering superior work
• Improve client engagement by coordinating and facilitating client events
• Maintain internal & external communication platforms including department share drive, SRDS and NBC OTS portal
• Direct the training, performance and management of interns
• Manage post-buy fulfillment of multi-platform deals.
• Compile and summarize campaign posts for client

Must be bilingual, able to speak and write in Spanish/English
Bachelor's Degree or relevant work experience
Must have advanced skills in PowerPoint and proficient in Word and Excel
At least 3 years marketing or agency experience
Minimum 3 years working in the television or entertainment space

Desired Characteristics

Exceptional communication skills
Creative and strategic thinker
Demonstrated leadership and internal negotiation skills
Extremely strong writing and deck creation skills
Proven ability to translate marketers' needs into tangible business objectives and revenue producing solutions
Exceptional multitasker who thrives in deadline-driven environment
Ability to interact with and understand technical subjects/emerging technologies and their relevance to the marketplace
Knowledge of the San Diego/Tijuana Market
Proficiency with graphics program such as Photoshop or Fireworks helpful
Familiarity with broadcast/digital research, advertising/media planning, production, promotions, sweepstakes construction/fulfillment