company_logo

Full Time Job

Business Director, China

NBCUniversal

Beijing, China 01-28-2024
 
  • Paid
  • Full Time
  • Executive (10+ years) Experience
Job Description

Responsibilities

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal's commitment and how we are making an impact.

NBCUniversal Global About Us

NBCUniversal Global is the world's number one destination for marketers to reach audiences around the world, in a brand safe, premium environment. With a footprint that extends to 150 countries, NBCUniversal Global is the gateway for brands to reach over 700 million people consuming its content every month.

The NBCUniversal Global team is the navigator to a vast portfolio of news, sports and entertainment content brands, a premier motion picture company, significant production operations, a leading television stations group, world-renowned theme parks, and a premium ad-supported streaming service. In addition, the team also gives partners access to NBCUniversal Global's network of strategic partners including Sky and RTL AdConnect.

NBCUniversal Global's award-winning inhouse agency, Catalyst, is an international team of passionate visionaries, creators, storytellers, thinkers and audience specialists tasked with serving as the link between brands and our premium audiences around the world.

Job Description

Purpose:

The Business Director, China is a key sales leadership role within the APAC Global Sales team. they will be responsible for the delivery of the team's assigned advertising sales target for NBCU and partner platforms. This will involve managing and driving their direct reports to hit their objectives as well as directly contributing to the team's revenue delivery through their own network of senior contacts.

The Business Director for China will also demonstrate leadership through the development of the strategic roadmap for success in China, sharing market intelligence, taking ownership of the briefing and ideation process with internal teams to create campaign winning solutions, owning key client and agency relationships from pitch to delivery.

The role will be based in either Shanghai or Beijing, with frequent travel across China and other locations as required.

Role Responsibilities
• You will lead China Agency & Client Partnerships team to deliver revenue in line with annual targets
• Meet & exceed specified quarterly & annual revenue goals across NBCUniversal O&O as well as partner platforms
• You will drive awareness and understanding of NBCU's leading News, Sport and Entertainment platforms amongst client and agency decision makers in China
• Evangelize the power and influence of NBCU's partnership solutions
• Monetisation of the full suite of NBCU's One Platform, encompassing ad inventory, events, IP, talent and data solutions
• Develop and implement strategic market plans to achieve the sales targets
• Consistently service client and agency relationships such that NBCU is top of mind
• Demonstrate HQ influence with key Global clients based in China to ensure maximum revenues are transacted internationally
• You will maintain and grow revenues from core sectors – government, state-owned, travel, consumer electronics, etc
• Business development across emerging categories – gaming, luxury, EVs, apparel, beauty, etc
• Identify and develop new client sectors and advertising categories to drive revenue growth and market share for NBCU platforms.
• Consistently deliver executional excellence, digital innovation and exceptional client servicing
• Team management: Coach, mentor and develop team members to deliver individual revenue targets
• Undertake accurate and timely revenue forecasting and reporting as required for NBCU Management
• Build and maintain trusted and collaborative relationships across the NBCU Global team
• You will manage and limit cost of sale expenditure in client packages
• You will embody the NBCU values and act as brand ambassador across market portfolio
• And other duties as assigned

Qualifications

Basic Requirements: 
• 10+ years media sales experience, ideally working within an international publisher environment
• Results-oriented with proven track record of managing teams to deliver on sales targets.
• Strong senior network amongst key agencies and client sectors with ability to drive trusted, influential relationships at C-level
• Sports marketing or Ad agency experience is desirable
• Experience of selling multi-platform solutions, including TV, Digital, Events & Data products
• Ability to demonstrate previous examples of outstanding campaign-winning creativity
• Must have the right to work in the country where the role is located

Desired Characteristics: 
• Strategically minded – ability to identify opportunities for growth and long-term profitability
• Excellent interpersonal skills with experience of working in a fast paced, international environment
• Excellent communication skills - strong & persuasive negotiator
• Willingness to travel around the region and internationally frequently

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

Jobcode: Reference SBJ-gxj3yq-3-148-145-200-42 in your application.