Full Time Job

Account Executive, Direct-To-Scale - Digital Performance

NBCUniversal

New York, NY 02-27-2021
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  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description

Responsibilities
The NBCU Account Executive, Direct to Scale – Digital Performance will focus exclusively on driving demand for performance brands across our suite of digital products including all streaming products. This person will play a critical role within our fast-paced digital advertising sales team. This person will be responsible for driving demand at the agency and client level across all digital products within the NBCUniversal Platform. This role will report directly into to the Vice President, Direct to Scale – Digital and Automation, managing relationships with media agencies and clients by collaborating with key stakeholders across the NBCU organization in order to meet revenue goals and guide clients to success against KPIs. Expertise within the performance and digital landscape is a must. This person must have the ability to operate effectively at the cross-section of performance and digital media as these skills are critical to achieving success in this role.

Duties and Responsibilities:
• Drive digital advertising demand of the NBCU Platform for specific performance brands and agencies in the direct-to-consumer category
• Be the expert across NBCU digital and streaming products and convey meaningful and sustainable opportunities to emerging brands
• Execute on day-to-day digital sales strategy; develop target lists, lead client outreach and be in market often with full NBCU opportunities
• Understand customer needs and provide feedback and market input that will strengthen our NBCU opportunities and value proposition
• Field proactive requests; collect, manage and route RFP requests to key stakeholders to ensure deadlines are met
• Track Direct to Scale digital sales revenue and establish a regular cadence for reporting on progress
• Partner with internal teams (Digital and Linear sales leads, Client Strategy, Agency Partnerships, Marketing, Legal, Research, etc.) to develop proactive packages and drive creativity throughout the sales process
• Develop strong relationships throughout NBCU to ensure a unified and coordinated strategy is presented in the market

Qualifications/Requirements
Qualifications:
• 5+ years of relevant direct selling experience in advertising sales, including selling experience in an advanced media environment
• A Bachelor's degree from an accredited and recognized institution of higher learning required
• Digital video expertise inclusive of programmatic
• Strong relationships within the Performance Agency landscape and a history of transacting in a digital environment with those partners
• Proven experience in prospecting new partners, generating sales leads and closing the sale
• Self-starter; ability to work very independently, but also fit into a strong team environment
• Advanced client-facing skills, ability to clearly articulate value positions and experience presenting integrated marketing programs to clients/leading brainstorms
• Ability to synthesize ideas from group discussions and articulate them verbally/in writing
• Ability to manage multiple projects simultaneously and successfully operate within a large organization, effectively communicating with executives, interdepartmental teams and external clients
• Adaptable in the face of constant change and ability to perform at a high level; identifying solutions when faced with challenges
• Analytical / strategic thinker, creative problem solver, resourceful, able to initiate change and motivate innovation and creativity

Eligibility Requirements:
• Willingness to travel and work overtime
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older

Location
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