Full Time Job

Coordinator Digital Marketing


Los Angeles, CA 06-07-2022
Apply @ Employer
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio's iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount's film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures' passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.

The Paramount Home Entertainment 'Coordinator, Global Digital Marketing' will support the ideation and execution of digital campaigns and social campaigns for home new releases, catalog, acquisition titles, and TV series.

The role requires a detail oriented, skilled multitasking teammate. As this position plays multiple roles within the team, the Digital Marketing Coordinator needs to be a hardworking problem solver who thrives on being engaged at all levels and considers no task too challenging for them to resolve. The ideal candidate should have experience in an agency, studio or network environment working with and implementing digital and online social campaigns, while understanding the limitations and possibilities of the medium. Analytical and quick thinking in a fast-paced environment are essential.

Responsibilities include, but not limited to:
• Project manage acquisition titles and TV series campaigns, and support team on new release and catalog campaigns
• Help plan and coordinate social calendars, digital development and influencer activations including partnering with agencies and internal legal team to ensure organization and alignment on scope, paperwork, deliverables, and performance
• Handle calendar of film anniversaries, holidays, and events social calendar for owned and operated social channels
• Help develop social paid media briefs and set up units in platform
• Coordinate access/admin credentials for social channels
• Organize and update shared team documents to support project management (budgets, link directories, asset management, department shared drive, etc)
• Archive and liaise with international brand teams on social creative assets. Deliver source code to localization vendors.
• QA development projects (websites, apps, lenses)
• Technical set up for smart URLs, affiliated links, QR codes, pixels and analytics scripts
• Stay abreast of enterprise solutions and tools to help manage volume of campaigns
• Manage incoming and outgoing PO's for the team, while keeping track of budgets and spending for all titles
• Liaise with internal teams including cross-functional marketing departments, legal, mastering, content protection, music, and others
• Promotional product orders/tracking
• Competitive review & report of other studio releases
• Assist in crafting filmmaker & vendor presentation decks
• Prepare Reports in PowerPoint, Excel, and MS Word as Required
• Collect and analyze information using various native analytics and other social listening tools- aggregating social reaction to materials


Basic qualifications:
• 2+ years of experience in digital marketing executing digital creative and social campaigns, within film, media/entertainment and/or creative agency
• Bachelor's degree from a four-year college or university in Marketing, Advertising, Communications or related field preferred
• Experience with strategic brainstorming, campaign development and brand development
• A/V creative design experience and Adobe Creative Suite familiarity a bonus

Desired Skills:
• Self-starting, self-motivated, organized and detail oriented
• Detailed understanding of social platforms, including posting best-practices, proficiency in Analytics/Insights tools, etc.
• Ability to handle multiple projects simultaneously, possess strong interpersonal and communication skills
• Work well in a team-oriented, collaborative environment
• Adaptable and nimble
• Strong sense of urgency

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-rj9pe2-44-192-65-228-42 in your application.

Company Profile

Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The iconic Paramount logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as Sunset Boulevard, The Godfather, Forrest Gump and Ferris Bueller's Day Off.