Sales Director

Job Description

Sales Director (Programmatic/Youtube)

Thank you for considering the Sales Director (Progammatic/Youtube) role with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids' entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits.

Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises.

This role is based in our New York office, and must be willing to work on a Hybrid schedule.

The Role
Moonbug Entertainment is seeking a Sales Director (Progammatic/Youtube) to both develop strategy and execute sales across our growing digital portfolio. This role is responsible for building and managing key programmatic partnerships, driving revenue through PMP and PG deals, and identifying both short- and long-term opportunities within the digital media ecosystem.

You'll need to bring a strategic mindset with the ability to navigate agency structures, close high-impact deals, and collaborate across internal teams to deliver innovative solutions. This person will own the sales cycle-from pipeline generation to deal execution-while also playing a key role in shaping Moonbug's programmatic strategy.

If you're a results-driven seller with strong industry relationships, a deep understanding of programmatic media, and thrive in fast-paced environments, we'd love to connect.

Responsibilities
• Deliver and exceed sales revenue targets
• Build, manage and grow a strategic account list with a focus on programmatic clients/agency teams and auction/biddable media
• Ability to navigate complex holding company structure and negotiate strategic partnerships with key stakeholders (ratecards, preferred programmatic deals, content deals, etc.)
• Devise an individual sales strategy that proactively identifies short-term & long-term opportunities, building a pipeline of revenue
• Develop strategic relationships with your clients, understanding their business, their challenges and their needs
• Manage all client communication, from the RFP process (briefing to conversion) to leading client meetings (presenting to follow ups)
• Collaborate with internal stakeholder teams; client success, media & ad ops, data, creative, marketing & finance
• Become a subject matter expert for all Moonbug IP's
• Stay up to date with industry needs
• Other duties as assigned

Requirements:
• 8+ years in digital advertising, with proven success in selling through PMP and PG deals
• Strong relationships with agency groups, particularly with programmatic/performance teams
• Have a deep understanding of digital media landscape, including DSPs/SSPs/DMPs, content companies, tech platforms and measurement companies
• Strong presentation skills and ability to sell through ideas to clients
• Excited to be a part of a fast paced environment
• Results driven
• Solutions oriented with strong problem solving skills
• Exceptional interpersonal, communication and analytical skills
• Must possess strong leadership and time management skill

Jobcode: Reference SBJ-d9p0n4-18-97-9-170-42 in your application.