company_logo

Full Time Job

Marketing Solutions and Growth Manager

Live Nation

Dublin, Ireland 02-21-2023
 
  • Paid
  • Full Time
Job Description

Company: Live Nation

Department: Marketing Partnerships

Location: Dublin

Reports to: Head of Marketing Solutions and Growth

Working Hours: 40 Hours per week, permanent

Role Description

Live Nation Ireland's Marketing Partnerships Department is looking for a highly resourceful team player to bring their passion for live entertainment and marketing to the position of Marketing Solutions and Growth Manager.

Reporting to the Head of Marketing Solutions and Growth, you'll be tasked with researching categories and audiences, developing inspiring brand proposals, generating leads and engaging marketers from across the industry whist working in a fun environment with a group of forward-thinking individuals. You will use your strong knowledge of popular culture and consumer trends, your proven marketing acumen and your creative storytelling techniques to communicate a narrative that will compel brands to partner with Live Nation.

Through exhaustive research of both existing and prospective partners - their positioning, audiences and strategies, you will craft strategically powerful proposals highlighting Live Nation's arsenal of assets, designed to deliver on brand's specific objectives and KPIs. You will lead the process from research and identification of opportunity and / or lead, proposal framework design and pitch, though to formal agreement. Once agreement is in place you will then work with a team of partnership managers, executives and production specialists to ensure the smooth delivery of contractual rights and KPI's.

What it's like to work in the Team

Live Nation Ireland's Marketing Partnerships team is responsible for the partnership portfolio of world-class venues such as 3Arena, Bord Gais Energy Theatre, 3Olympia Theatre and Gaiety Theatre as well as Ireland's biggest outdoor events, including; Longitude, Kaleidoscope, Electric Picnic and NYF festivals and several large scale Summer Concert Series.

We are a business where talent and enthusiasm thrive and are proud of the positive and inclusive culture we have nurtured – one where we all can play an active role. We take care of our own and give our people every opportunity to develop their careers and enjoy the benefits of working in a diverse business that operates in over 50

Who you are

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!

The ideal candidate will have a passion for or better yet, experience working in the live entertainment industry and believes in the power of music and live performance to connect audiences. They will have experience in brand marketing and partnerships – either brand side, within an agency or with a rights holder. They will possess a good understanding of brand strategies and the brand planning process with exposure to the full marketing mix. They will have experience in devising and implanting marketing plans with a clear understanding of the brand and commercial value of such activities.

They will have a strong network of contacts throughout Ireland's marketing industry and possess a natural ability to connect well and spot opportunities for collaboration. They will be a strategic thinker and strong communicator with the ability to influence at multiple levels. They will be confident crafting proposals for and presenting to key stakeholders, both internal and external.

They have experience working towards ambitious growth targets and are comfortable with devising and implementing strategies to deliver the required results. They will be a highly motivated, ambitious and conscientious individual who takes pride in delivering work to the highest standard and will go the extra mile to ensure a successful outcome. They will be a self-starter who can hit the ground running, work well on their own initiative and learn quickly in a fast-paced, dynamic environment. Resourceful and flexible with a positive energy and 'can do' approach. They will thrive in a team environment, enjoy collaborating with and supporting their immediate team while also connecting well with colleagues throughout the wider organisation – locally and internationally.

Competencies / Skills / Knowledge / Experience
• Demonstrable experience in brand marketing, advertising, media, digital or entertainment / sports marketing
• Educated to a degree level or similar in Marketing / Communications / Media / Digital / Business / Sociology or a related field of study.
• Strong skills/expertise in storytelling and writing/editing client proposals
• Curious, inquisitive and conversant in music culture / popular culture
• Creative and strategic thinker
• Strong communication and presentation skills to effectively articulate ideas internally and externally
• Commercial acumen, comfortable working in Excel and Salesforce
• Ability to manage large volume of work and execute in a timely manner
• Deadline driven
• Extremely resourceful, team player
• Flexible, fast learner
• High degree of self-initiative
• Proficiency in using PowerPoint, Excel, Keynote, and Word to develop presentations and budgets

Behaviours
• Exceptional project management skills with the ability to prioritise tasks and manage time and energy effectively.
• A pro-active/self-starter attitude with the ability to thrive in a fast-paced, entrepreneurial environment
• A highly motivated, tenacious and conscientious individual who takes pride in delivering work to the highest standard and encourages this approach across internal teams
• First class communicator (both written and verbal) - confident, friendly and professional, yet firm; able to build a rapport with a diverse group people across various teams and departments – locally and internationally
• Able to prioritise and hit deadlines consistently, keeping projects on track and pushing them continuously forward
• A strategic thinker who can grasp the bigger, long-term picture while creating roadmaps and shorter-term plans to get there.
• Charisma and Charm! A natural ability to create, influence and build strong relationships at all levels.
• Flexible with a positive 'can do' approach
• Innovative thinker with proven problem solving skills
• Extremely resourceful, team player
• Ability to keep cool under stress and thrive on challenges and targets
• An eye for detail
• Comfortable with time away from home and working on-site at events and festivals where required.

What the role includes
• Work with the Head of Marketing Solutions and Growth and senior team members to devise robust strategies that deliver on growth ambition.
• Network within local and global marketing communities to identify opportunities, spark connections and drive belief in the power of Live Nation platforms.
• Develop a steady pipeline of prospective partners / leads
• Participate in internal ideation and collaborative sessions with Marketing Solutions and Growth team members to develop solutions that leverage Live Nation Ireland's extensive portfolio of venue, festival, concert and media assets
• Craft insightful, strategically powerful, creative presentations for both prospective and existing partners.
• Strategically align the proposal idea with marketing elements to create compelling, sellable and executable entertainment marketing programmes for prospectiv

[more...]

Jobcode: Reference SBJ-rny70o-3-144-96-159-42 in your application.

Company Profile
Live Nation

Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.