Digital Marketing Coordinator

Job Description

About Live Nation:
Join the team at Live Nation, where innovation meets live entertainment on a global scale! With 40,000 shows and 500 million tickets sold each year, we're the industry leader, powered by 44,000 talented individuals worldwide. At Live Nation, we're passionate about transforming live events and creating extraordinary moments for artists, event professionals, and fans.
Role Objective:
We're looking for a live music enthusiast with a passion for digital marketing to help deliver impactful, multi-channel campaigns for some of the world's biggest artists and rising talent - from Dua Lipa to Green Day and everything in between.
As Digital Marketing Coordinator, you'll support the tactical rollout of Tour Marketing content across Live Nation's digital platforms. You'll bring creativity, organisation, and a sharp eye for detail to execute campaigns across social, email, SMS, and web, connecting fans with their favourite artists and driving our digital presence to new heights.
You will be immersed in all the major social media platforms, with a strong understanding of trends, channel best practices and reporting metrics. You'll maintain a strong level of knowledge and operational efficiency across our suite of digital tools and platforms – including scheduling tools and content management systems.
High attention to detail is a must, as is a creative mindset and the ability to manage multiple tasks in a fast-paced industry.
What you'll be doing:
• Social Media Savviness: Plan, write, and create content to keep channels engaging and on-brand, following best practices.
• Email Optimisation: Creating and send emails and database management
• Audience Building: Utilise tools to build and activate audiences, based on briefs and campaign research.
• CMS Management: Manage and maintain tour content across our website
• Campaign Execution: Schedule social media posts and coordinate website implementation, ensuring seamless campaign execution.
• Creativity: Engage with our audiences by sourcing and producing content that is highly relevant to Live Nation channels
• Reporting & Insights: Provide reporting & insights across Tour Marketing campaigns to guide future strategies
• Innovation: Spot digital growth opportunities to boost reach and ticket sales.
• Communication & Collaboration: Confidently and concisely communicate trends and findings to key stakeholders
• Data Governance: Uphold data security and compliance standards.
What You'll bring:
• Digitally Fluent: You're confident working across multiple digital platforms including CMS tools, social schedulers, and email platforms like Braze or MailChimp.
• Social Media Savviness: Experiencing sourcing, creating and scheduling content across a broad range of digital channels
• Creative & Detail-Oriented: You combine a sharp eye for detail with a creative mindset to bring artist campaigns to life.
• Organised & Agile: You can juggle competing deadlines, pivot quickly, and stay calm under pressure.
• Collaborative Communicator: You communicate clearly and work well with a range of internal teams and stakeholders.
• Data-Driven & Curious: You understand performance metrics and are eager to improve results through experimentation and analysis.
• Self-Starter with Passion for Music: You take initiative and are genuinely excited about the intersection of digital and live entertainment.
The Benefits:
• A vibrant, music-focused workplace fostering creativity and collaboration.
• Opportunities for professional development and career advancement.
• Access to concerts, events, and other entertainment perks.
• A diverse, equitable workplace where every voice matters.
• Comprehensive benefits, from volunteer days to wellness programs and mental health support.
Equal Opportunities:
We are deeply committed to diversity, inclusion, and supporting our people. In our inclusive workplace, you're encouraged to bring your whole self to work while maintaining a healthy work-life balance. As a growing business, we support your professional and personal development, offering opportunities to learn and grow alongside talented colleagues. We value talent in all forms and welcome applications from individuals of any gender, race, age, sexual orientation, religion, disability, or caregiving responsibilities.
#LNAPAC #LI-TO1

Jobcode: Reference SBJ-qkkkm9-216-73-216-84-42 in your application.