Full Time Job

Multimedia Marketing Consultant


Fairbanks, AK 03-23-2024
  • Paid
  • Full Time
Job Description
Multimedia Marketing Consultant - KTVF

About KTVF:

Comprised of our three Gray-owned stations – KTVF (NBC-affiliate), KXDF (CBS-affiliate), and KFXF (MeTV-affiliate) – Newscenter Fairbanks has established itself as Interior Alaska's Most Trusted News Source due in most part to the 70-year history of KTVF Channel 11. Together with our audiences across television, streaming, web, apps, mobile, and social; Newscenter Fairbanks dominates the Interior with the largest media audience of any company in the market. It is our goal to help businesses grow and succeed using our customized marketing solutions across both broadcast and digital media platforms.

For candidates interested in launching their career in marketing, Newscenter Fairbanks offers the benefits of local authority combined with the power of a national media company. The Fairbanks economy is diverse; fueled in part by year-round tourism, our local military bases, oil, gas, and mining industries as well as the University of Alaska Fairbanks campus. Referred to as Alaska's Golden Heart Community, Fairbanks is a welcoming place to live, work, and enjoy the great outdoors!

Job Summary/Description:

Newscenter Fairbanks is looking for an ambitious individual with a passion for marketing to join our sales team! Our ideal hire will be outgoing and high achieving with self-motivation to reach or exceed goals. This position is a sales role that's responsible for identifying, qualifying, and acquiring new business prospects and connecting them with our innovative marketing solutions to help them achieve results. While experience in sales and marketing is an advantage, opportunities for paid-training and professional development are available for the right candidate. The chosen candidate will receive full benefits including 401k, medical/dental/vision, PTO, opportunities for bonus compensation, and a lucrative commission incentive.

Duties/Responsibilities include (but are not limited to):
• Identify and prospect potential clients, understanding their unique advertising needs, and tailoring multimedia solutions to meet their objectives
• Develop and present multimedia solutions and advertising proposals to clients in a professional manner, addressing their concerns and objections effectively
• Build and maintain strong relationships with clients, becoming a trusted advisor on multimedia advertising strategies and best practices
• Collaborate closely with our creative team to conceptualize and develop compelling multimedia ad campaigns that resonate with clients' target audiences
• Stay up-to-date with industry trends and market developments to identify new opportunities
• Utilize CRM tools and sales analytics to track and report on sales performance, pipeline, and forecasts accurately
• Collaborate with internal Departments, including marketing, production, news, and sales support to ensure seamless execution and delivery of multimedia campaigns
• Attend industry events, conferences, and networking opportunities to generate new business leads
• Performs other duties as assigned

• 18 years of age or older
• Valid driver's license and reliable vehicle for transportation
• Highly motivated, self-driven with the ability to work independently and manage time effectively
• Strong interpersonal skills for effective verbal and written communication
• Basic organizational skills with the ability to prioritize and multi-task
• Ability to take initiative by using problem-solving and decision-making skills with minimal direction
• Creative mindset with the ability to adapt and remain persistent when faced with challenges
• Knowledgeable in Microsoft Office Suite products such as Excel, PowerPoint, Word, and Outlook
• Experience in marketing and sales is preferred, but opportunities for sales training and professional development are available to the right candidate

If you feel you're qualified and want to work with a great group of people go to, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KTVF-TV/Gray Television, Inc. is a drug-free company

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.

Jobcode: Reference SBJ-r7yb5p-3-227-240-72-42 in your application.

Company Profile

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.