Account Executive

Job Description

Account Executive

Are you passionate about helping local businesses grow through innovative advertising solutions? KSBY, San Luis Obispo's NBC affiliate, is looking for a dynamic Account Executive to connect Central Coast businesses with powerful multi-platform advertising campaigns. In this role, you'll develop and deliver customized solutions across broadcast television, OTT video, social media, digital display, email targeting, and more to help our clients achieve their business goals.
WHAT YOU'LL DO:
• Sell advertising solutions to local and regional businesses and advertising agencies
• Apply the Scripps Sales Process (SSP) to analyze customer needs and develop customized advertising solutions that provide return on investment
• Facilitate customers' ability to leverage the full array of digital marketing options beyond television commercial airtime
• Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop new business
• Use ratings data, qualitative information and market trends to negotiate program ratings and advertising rates
• Serve as a trusted advisor with clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals
• Perform client services, including media avail negotiations, presentation preparation and execution, copy writing, and collection of revenue
• Effectively manage a sales funnel through CRM systems, monitoring and achieving key performance indicators
• Contribute to creative campaign development through client communication, storyboard creation, and production assistance
• Build and maintain strong client relationships
• Perform routine administrative functions including makegood resolution, CRM updates, and communication with sales leadership
WHAT YOU'LL NEED:
• BS/BA in related discipline preferred or equivalent years of experience
• Generally 2+ years of proven sales success preferred
• Experience in strategic account management, broadcast ratings and digital execution preferred
WHAT YOU'LL BRING:
• Highly self-motivated and goal focused
• Highly creative and innovative thinking
• Strong influencing, selling and upselling skills
• Effective teamwork and collaboration skills
• Very strong analysis and data interpretation abilities
• Exceptional verbal and written communication skills
• Outstanding presentation abilities
• Strong time management and organizational skills
• Proficiency with Microsoft Office
• Working knowledge of Google Office and virtual conferencing platforms
• Driving required. Valid Driver's License, good driving record, and ability to provide proof of insurance with the company required insurance limits
WORK ENVIRONMENT:
• Typical office and client sites
WHERE YOU'LL LIVE, WORK AND PLAY:
San Luis Obispo offers an exceptional quality of life along California's stunning Central Coast. Located halfway between Los Angeles and San Francisco, this charming college town consistently ranks among America's happiest cities. Enjoy a Mediterranean climate with nearly 300 days of sunshine annually, perfect for exploring beautiful beaches, award-winning wineries, and scenic hiking trails. The vibrant downtown features a thriving farmers' market, excellent dining options, and unique local shops. With Cal Poly University providing cultural richness and an active outdoor lifestyle at your doorstep, San Luis Obispo offers the perfect balance of small-town charm and cosmopolitan amenities without the big city stress.
#LI-Onsite
COMPENSATION RANGE:
Annual Salary: $55,000.00 - $60000.00
Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in California.
WHAT WE'LL OFFER:
• Extensive Scripps Sales Process training
• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to s/ucceed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.

Jobcode: Reference SBJ-9zzxnz-216-73-216-127-42 in your application.