Media Executive

Job Description

Media Executive

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KPHO/KTVK:
Home to CBS 5, 3TV, and Arizona's Family Sports, Arizona's Family produces more than 100+ hours of local news and programming every week. CBS 5 is Arizona's Most-Watched Television Station, driven by the power of CBS programming and sports, while 3TV is one of the strongest Independent television stations in the country with its highly-rated morning show, Good Morning Arizona. And the reach of Arizona's Family doesn't stop with linear television. Azfamily.com is the market's top performer in local multi-platform unique users. It is also home to Arizona's Family Originals. Our in-house original content production team works on several long-form programs, documentaries, docuseries, and original podcasts, including True Crime Arizona, which is nearing 2 million downloads. Arizona's Family Sports is home to the state's premier sports franchises including the Arizona Cardinals, Phoenix Suns, Phoenix Mercury, Phoenix Rising, and the Arizona Interscholastic Association high school state championships.
Job Summary/Description:
The Media Executive role is responsible for the development, retention, and growth of digital and broadcast revenue. The ME will design and sell multimedia advertising/marketing solutions using the latest advertising products (Broadcast Television, Sports, Programmatic, Streaming Television, Email, Social, SEM, SEO).
The Media Executive will report directly to a Local Sales Manager.
Duties/Responsibilities include, but are not limited to:
- Responsible for developing new accounts for Gray Digital Media, KPHO, KTVK, and KPHE (AZ Family Sports).
- Expand established customer base by growing existing advertising revenue through Digital and Broadcast advertising.
- Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective marketing strategy.
- Meet or exceed sales expectations and manage your book of sales revenue using client management tools and software.
- Learn and master Gray Media advertising products, services, and guidelines currently, and as offerings evolve.
- Develop, retain, and grow client relationships.
- Create and present advertising/marketing proposals.
- Communicate and collaborate effectively and respectfully internally with AZ Family, with corporate Gray Media teams, and externally with clients.
Qualifications/Requirements:
- Bachelor's degree and 2+ years of media sales with evidence of prior success.
- Demonstrates intellect, drive, executive presence, and sales acumen.
- Ability to prospect and network with business decision makers within all sizes of organizations.
- Proven experience building professional client relationships.
- Superior multi-tasking skills with the ability to work cross-functionally and handle multiple tasks daily.
- Excellent troubleshooting and problem resolution skills.
- Possess superb written and verbal communication skills.
- Proficient with Microsoft Excel, Word, and PPT, and understanding of G4 analytics is a plus.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KPHO/KTVK-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-gxpmpz-216-73-216-50-42 in your application.