Full Time Job

Digital Account Executive


Portland, OR 04-18-2022
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Take the digital media industry by storm! KOIN 6 TV/Portland's CW, a Nexstar Inc. owned CBS and CW duopoly in Portland, Oregon is looking to hire a full-time digital account executive. We offer a competitive salary, attractive benefits, effective training, and an exhilarating work environment.

The Digital Account Executive must demonstrate a passion for digital advertising and possess a creative and dedicated approach to uncovering digital media opportunities with regional digital agencies and direct clients.

The Digital Account Executive (DAE) will report to the Digital Sales Manager and will be responsible for aggressively pursuing digital media advertising sales with local direct clients and with interactive and traditional advertising agencies. The DAE will sell all of Nexstar's suite of digital products including display, social media, sponsor content, video, SEM and SEO.

Specialized Knowledge/Skills/Abilities:
• Understand competitors; continued education and awareness of digital media trends.
• Ability to obtain customers by cold calling, networking, prospecting, and successful negotiations.
• Ability to make decisions and solve problems, while collaborating with teammates, utilizing all resources available.
• Strong oral, problem solving, communications, writing, negotiation and presentation skills.
• Must be well organized, display a professional demeanor, exude high energy and show attention to detail.
• Must be a confident, flexible, multi-tasker, and be able to work independently.
• Understanding of google analytics and Google Ad Manager

Education/Experience: Bachelor's degree preferred. 3+ years of Digital or Media Sales experience preferred, and demonstrate sales methodologies.

Principal Duties & Responsibilities:
• Generate new leads by making cold calls, calling on inactive accounts, prospecting new business opportunities while maintaining strong relationships with existing accounts.
• Identify and understand the clients' advertising needs and develop ideal marketing solutions. • Create and deliver customized sales presentations in person, via phone and/or via webinars.
• Drive sales growth within assigned territory.
• Meet or exceed sales goals by utilizing creative resources to achieve results.
• Provide creative and innovative solutions for customers utilizing industry trends, selling techniques and digital product knowledge.

Training/Equipment: Comprehensive working knowledge of digital media, internet properties, inventory, and sales tools.

Physical Demands & Work Environment:

Must be able to juggle multiple tasks from multiple sources at one time and will work on multiple projects simultaneously in a fast-paced office environment.

The Employee in this position must be able to stand, sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, and work indoors in environmentally controlled conditions. In addition, the Employee must be able to handle, control or feel objects, tools or controls. Repetitive movements are required. Work may be conducted in extremely bright or inadequate lighting conditions.

NOTE: This job description contains the basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned.

To Apply: Please visit the Work for Us page at KOIN.com: https://bit.ly/2NpjYBu or at the Nexstar Website at:https://nexstar.wd5.myworkdayjobs.com/nexstar to complete the application process. You must apply online to be considered for this position.

ABOUT US: Broadcasting since 1953, KOIN-TV is Portland's CBS affiliate, providing exceptional local news content on air and online (koin.com), CBS Network programming and syndicated entertainment to viewers across Oregon and SW Washington. KOIN News is Watching Out for You with 51 hours of local news broadcasts each week, featuring award-winning, in-depth investigations, news, weather, traffic, KOIN News AM-Extra and Game-On! KOIN-TV is a Nexstar Media Group, Inc. television station serving Oregon and SW Washington from its studios in downtown Portland, OR. Nexstar is the largest local television broadcast and digital media company in the nation with a portfolio of 197 full power owned or serviced stations in 115 markets reaching approximately 63% of US television households. Today, as one of the most powerful and trusted voices in America, Nexstar remains true to its mission to uphold the public interest principles of localism, diversity and trustworthy, unbiased broadcast journalism. At the same time, the company continues to simultaneously raise its commitment to support the evolving needs and interests of the local viewers, hometown businesses and community organizations that it proudly serves each day.

KOIN is an equal opportunity employer that seeks diversity in our workforce. All qualified candidates are encouraged to apply.

KOIN values the contribution of its employees. We recognize their efforts by offering a competitive compensation plan and an array of benefits, including medical, dental, vision, life insurance, 401(K), and more. We are committed to a drug and alcohol-free workplace. Any job offer is conditional upon satisfactorily completing a background and DMV check.

Jobcode: Reference SBJ-gqy7xz-35-172-111-71-42 in your application.

Company Profile

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.