Full Time Job

Media Sales Strategist


Lubbock, TX 02-19-2024
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  • Paid
  • Full Time
Job Description
KLBK is seeking a Media Marketing Strategist, responsible for selling digital services and broadcast television advertising solutions to local businesses and ad agencies. We are seeking a highly motivated individual to join our dynamic sales team. As a Media Sales Strategist, you will play a crucial role in building relationships to help clients achieve their goals. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. We provide the tools for powerful advertising solutions - you provide a positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today!

The Media Sales Strategist generates advertising revenue by building strong relationships with clients, engaging in cold calling to acquire new prospects, and effectively conveying the benefits of digital and television.

• Generate advertising revenue by building strong relationships with established clients, engaging in cold calling to acquire new prospects, and effectively conveying the benefits of digital and television advertising.
• Be the digital expert your clients rely on to manage their digital marketing efforts.
• Present compelling proposals for digital and television advertising campaigns during sales calls with existing and prospective clients.
• Manage assigned accounts and proactively develop new accounts to drive business growth across digital and television platforms.
• Deliver persuasive sales presentations to clients, showcasing the advantages of combining digital and television advertising to effectively achieve growth objectives.
• Provide comprehensive information to clients regarding advertising rates across all media channels, including SEO, SEM, and Programmatic pricing models.
• Collaborate with clients and internal teams to create customized advertising schedules that maximize the impact of digital and television advertising.
• Work closely with clients to provide feedback and guidance based on campaign data and primary KPIs
• Implement strategies to consistently exceed revenue goals and contribute to the overall growth of the organization.
• Stay up-to-date with the latest trends and innovations in the digital and television marketing services industry.
• Performs other duties as assigned.

Requirements & Skills:
• Demonstrated eagerness to learn, grow, and thrive in a dynamic team culture, with a genuine passion for both digital and television advertising.
• Knowledge of the digital marketing landscape is preferred.
• Possess a valid driver's license with an acceptable driving record.
• Proven experience in achieving long-range objectives and implementing effective strategies.

Jobcode: Reference SBJ-gmpn26-3-239-91-5-42 in your application.

Company Profile

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.