Job Description
WHO ARE YOU?
Do you enjoy dance music? Do you excel at project coordination? Then you're in luck! We are looking for a highly motivated self-starter who embodies both a passion for dance culture and a love of street team marketing. Is this you? Read on…
THE ROLE
We're looking for a driven, detail-savvy Street Team Coordinator who's deeply tapped into the culture and ready to take our IRL presence to the next level. If you thrive in fast-paced environments, know how to rally a crew, and see the streets as a canvas for creativity, you'll fit right in.
In this role, you'll coordinate our street team operations, execute bold grassroots campaigns, and manage out-of-home activations that turn heads and spark conversations. From city takeovers to key drops and pop-up moments, you'll be at the forefront of our on-the-ground movement.
RESPONSIBILITIES:
Street Team Coordination:
• Recruit, train, and manage a team of passionate, on-the-ground street team promoters.
• Build schedules and assign tasks for local and regional street team members.
• Plan and execute grassroots marketing campaigns aligned with brand goals and upcoming events.
• Distribute promotional materials (flyers, posters, stickers, etc.) at high-traffic areas, venues, retail spots, and cultural hubs.
• Identify and secure high-traffic locations for street-level visibility.
• Oversee street team performance, attendance, and deliverables.
• Serve as the primary point of contact for all street team activities and updates.
• Ensure brand guidelines, tone, and messaging are consistently followed in the field.
• Stay ahead of trends and identify emerging opportunities for IRL brand presence.
Logistics & Execution:
• Coordinate delivery, transportation, and installation of OOH materials.
• Track, manage, and restock physical assets (posters, stands, etc.).
• Ensure teams have the necessary tools (uniforms, mobile devices, maps, etc.).
• Coordinate materials distribution (flyers, promo items, posters, etc.).
• Support in-market scouting for new placement opportunities.
Reporting & Analysis:
• Collect and compile field reports, including photos, videos, and location data.
• Maintain accurate documentation of all campaign activities.
• Provide performance recaps, campaign summaries, and engagement metrics.
• Offer feedback and insights to optimize future campaigns.
QUALIFICATIONS:
• Previous experience in street marketing, promotions, or event activation.
• Comfortable working outdoors, on foot, and independently for extended periods.
• Physically able to carry, hang, and distribute materials.
• Strong communication and interpersonal skills.
• Must be highly dependable, punctual, and self-motivated.
• Tech-savvy enough to use phones/apps for routing, reporting, and photo sharing.
• Flexible schedule including evenings, weekends, and some travel.
• Must have clean criminal and driving record, current license, passport, and car insurance
• Knowledge of local scenes (music, art, nightlife, fashion, etc.).
• Experience with hand-to-hand flyering, wild posting, or branded activations.
• Creative mindset - can think on your feet and troubleshoot in the field.
• Familiarity with Photoshop, Illustrator, Google Drive, Slack, and other basic workflow tools.
WORK ENVIRONMENT
• Prolonged periods of sitting at a desk and working on a computer
• Prolonged periods of standing in the warehouse at a mobile desk while tracking trucks
• Must be able to lift up to 20 pounds at times
• Must be willing to travel to work during holidays, evening and weekend hours, as required, to meet deadlines
• Must be able to tolerate loud noise levels and drastic temperature climates while working on site at various event locations
• Must be able to work in open concept office space
Applicants for employment in the US must possess work authorization, which does not require sponsorship by Insomniac for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Insomniac strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
Jobcode: Reference SBJ-4kk5p7-216-73-216-255-42 in your application.