Full Time Job

Account Executive

Hearst

Baltimore, MD 07-17-2021
 
  • Paid
  • Full Time
Job Description
The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new businesses to advertise on the TV and web. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further. We will provide the tools for powerful multi-platform marketing solutions that will create partnerships to retain and grow our existing and new client base – you provide sales ability, positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today!

As an Account Executive, you will be expected to work both at the station as well as outside of the station making sales calls and/or visiting with clients or potential clients. In this hybrid position, you will meet with clients in-person and have capabilities for zoom/video conference meetings as needed.

Job Responsibilities:
• Generate revenue across all available platforms
• Prospect, contact and present to new businesses to generate new advertising revenue
• Manage inventory and protect station rate structure.
• Develop new revenue through local business development
• Form strategic business and market partnerships
• Manage an active account and client list
• Regularly meet with local and digital sales managers to ensure progression and success with stated goals.
• Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies.
• Create and deliver sales presentations to multiple points of contact with client/agency personnel.
• In-person attendance is required

Experience Requirements:
• Must have a proven track record in web/mobile sales and in the cultivation and development of new business/ non-traditional business.
• Solid negotiation skills
• Experience in a consultative customer focused business atmosphere
• Military training and experience will be considered.

Qualifications Requirements:
• Ability to multi-task within a fast-paced environment
• Accountability within a goal-structured organization
• Needs a positive, results-oriented attitude and must be a team player
• Must be able to use qualitative research effectively to further sales effort
• Strong formal and interpersonal communication skills.
• Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus.

Education:
• High School Diploma or GED equivalent

Jobcode: Reference SBJ-rnwbzk-54-224-117-125-42 in your application.

Company Profile
Hearst

Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households.