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Full Time Job

Multimedia Consultant

Gray Television

Biloxi, MS 02-26-2023
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
About WLOX:

WLOX News Now has the #1 and #2 stations in the Biloxi - Gulfport DMA. We are focused on producing award winning news and telling local stories that matter. We are dominant both on broadcast and digital. This is an excellent opportunity to work for a great station and company.

Job Summary/Description:

WLOX Multimedia Sales Consultants develop and sell advertising solutions to the Biloxi - Gulfport area businesses. WLOX provides extensive training and a proven sales process. Multimedia Consultants meet with business owners and build advertising strategies using television and digital products

Duties/Responsible for (but not limited to) the following:
• Achieve television and digital revenue goals set by the company for existing and developmental accounts.
• Sells advertising time and provides continuous service to advertising agencies and direct accounts.
• Assesses an advertisers marketing needs and develops proposals & presentations to show how the Station can fulfill those needs with a television schedule, internet schedule, commercial concept and/or promotional event.
• Maintains positive client and station personnel relationships.
• Makes presentations to advertisers' key decision makers in written and/or visual form. Manages client chosen solutions and provides excellent customer service to clients.
• Provides management with timely and accurate monthly, quarterly, and annual budget forecasts.
• Maintains an understanding of local market ratings, competitive media, station strengths, industry and product knowledge.

Qualifications/Requirements:
* Bachelors degree highly preferred, or equivalent work experience. Related sales/marketing courses and seminars helpful.
* 2 - 3 years media sales experience preferred (TV, radio, cable.)
* Proven track record of sales accomplishments and development of successful sales presentations.
* Knowledge of strengths and weaknesses of competitive media preferred.
* Strong sales skills, with the ability to create effective sales promotions.
* Adaptable and effective negotiating skills.
* Solid computer skills using Excel, Word, and PowerPoint.
* Knowledge of Nielsen, ComScore, Wide Orbit and Scarborough a plus.
* Excellent organizational, multi-tasking, and problem-solving skills.

Come join our dynamic sales team, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter and references

(Current employees that are interested in this position can apply through the Gray-TV UltiPro employee portal)

WLOX-TV/Gray Television Group, Inc. is a drug-free company

Jobcode: Reference SBJ-r0p59j-18-221-187-121-42 in your application.

Company Profile
Gray Television

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.