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Full Time Job

Digital Sales Manager

Gray Television

Birmingham, AL 03-10-2022
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
About WBRC:

WBRC FOX6 News, the dominant, #1 ranked Gray-owned station in Birmingham, Alabama (Market 45) has an immediate opening for a talented, motivated, and results-oriented Digital Sales Manager to join our energetic and professional sales team.

Job Summary/Description:

WBRC is seeking a Digital Sales Manager. The manager is expected to help increase digital revenue with the sales team by doing the following:
* Assist the MSC in building presentations when digital is part of the discussion
* Provide or assist in strategy when deciding what to pitch to a client and prepare the recommendation page along with supporting slides
* Pitch the digital products in conjunction with the MSC. This should be a team effort
* Responsible for putting together digital reporting including Google Analytics information (if applicable) for the MSC and attend the reporting meetings to review and interpret results accurately
* Responsible for providing optimization suggestions to increase effectiveness for campaigns
* If there are any campaign changes that need to be done for a client, it is your responsibility to communicate those particular changes to the Sales Assistants
* Responsible for making sure digital campaigns are running correctly. This includes giving all necessary information needed to the Sales Assistants for campaigns to launch correctly, checking vendor sites regarding campaigns running accurately, checking TapClicks for performance and making sure campaigns will fully deliver each month on both core and extended products
* Responsible for preparing and communicating monthly digital statistics for all core platforms to the team
* Expected to help provide sales leads to the team in order to increase digital revenue
* Provide client research on their digital landscape for AEs prior to their CNA with said client.

Qualifications/Requirements:
• The ideal candidate should have a minimum of two years digital sales experience with a digital or broadcast company.

Qualified, interested applicants may go to https://gray.tv/careers#currentopening, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter and references

Jobcode: Reference SBJ-rz19qq-3-144-172-115-42 in your application.

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Company Profile
Gray Television

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.