Bilingual Sr Director Of Community Impact AND Business Development - Wktb

Job Description

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About Telemundo Broadcasting Operations (TBO):
Telemundo Atlanta is a premier Spanish-language television station providing award-winning local news and programming on all media platforms. Telemundo Atlanta is available to the Atlanta DMA on a million-watt full power over-the-air signal on channel 47.1. Telemundo Atlanta has received 61 Emmy® Awards since 2012, including the top honor of Station Excellence in 2013, 2014, 2016, 2017, 2022 and 2024 and News Excellence in 2017, 2018, and 2019, 2022, 2023, and 2024.Telemundo Atlanta is the first Spanish-language television station to receive the coveted Overall Station Excellence recognition in Georgia.
Job Summary/Description:
This role will oversee the strategy, execution, and growth of all community partnerships, signature events, and trade partnerships/activations - ensuring that each initiative not only fulfills the station's mission of serving our audience but also delivers measurable success for our partners. The ideal candidate is a strategic and creative thinker with a proven record of revenue generation, partnership cultivation, and event management in media or related industries.
Duties/Responsibilities include, but are not limited to:
Lead the development and growth of revenue-generating partnerships, sponsorships, and trade agreements.
Oversee planning and execution of Telemundo Atlanta's signature events and community activations, ensuring strong partner visibility and audience impact.
Identify new business opportunities that expand the station's presence and create measurable value for clients.
Negotiate and manage trade partnerships to maximize station resources and exposure.
Collaborate with the Sales, Marketing, and News teams to align community and business development strategies with station goals.
Represent Telemundo Atlanta as a senior leader at community, business, and industry events.
Track, analyze, and report on sponsorship performance, trade impact, and revenue outcomes.
Qualifications:
8–10 years of experience in business development, partnerships, sponsorships, or community impact (media or related industry preferred).
Experience with broadcast and digital media a plus!
Fully bilingual (English/Spanish) with strong communication, negotiation, and presentation skills.
Proven track record of generating and growing revenue through partnerships and sponsorships.
Strong event management experience, particularly with high-visibility community events.
Ability to cultivate relationships with C-level executives, community leaders, and corporate partners.
Data-driven mindset with experience measuring and reporting ROI.
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WKTB-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-128o50-216-73-216-43-42 in your application.