Account Executive

Job Description

Account Executive - WPGA

About WPGA:

Macon, Georgia is the birthplace of soul and southern rock and was the childhood home to Little Richard, Otis Redding, and the Allman Brothers. ''Some say soul lives in Macon, Georgia. We say the soul of Macon, Georgia. lives within us all.'' You can feel Macon's soul throughout the city. Walk down Cherry St. in Downtown Macon and experience southern hospitality as friendly store owners help you shop local products. Follow your nose and dine at one of the cities delicious restaurants. Stop by one of Macon's art galleries and find unique pieces created by local artists. Learn about African American art, history, and culture at the 8,500 square foot Tubman Museum. Walk through the Georgia Sports Hall of Fame and see over 3,000 artifacts highlighting some of the best athletes from the state.

As Gray Television expands into the Macon, Georgia market, join us to grow and establish yourself as the marketing expert in helping businesses reach their goals.

Job Summary/Description:

WPGA is seeking an Account Executive to solicit new advertisers with a consultative solution sales approach. Candidate will be expected to maintain/build a new client base. Perfect candidate will work with businesses to increase their business and realize a positive ROI on their marketing and advertising investment. Candidate must have a track record of successful business development and ability to provide digital solutions across multiple platforms. Candidate must also demonstrate a thorough knowledge of agency negotiations, a track record of successful business development and ability to provide digital solutions across multiple platforms.

NOTE: This position will be located at the WPGA-TV studios in Macon, GA

Duties/Responsibilities include (but not limited to):
• Develop customized marketing solutions and effectively negotiate rates with local clients
• Assist in developing effective, memorable creative campaigns that deliver results for our clients
• Evaluate programming from across our linear and digital marketing platforms and communicate value and benefits back to our clients
• Prospect new accounts and create new sales opportunities
• Develop targeted sales opportunities specific to a client's needs
• Gray Television provides excellent training from the beginner to the advanced media sales person
• This position requires the Account Executive to live in Macon and will be a hybrid position with the office located in downtown Macon

Qualifications/Requirements:

Your college degree, strong computer skills, math aptitude, creativity, and understanding of the sales process are the keys to a competitive salary + commission/benefit package. Below are other good qualifications to have...
• Great communication and people skills
• Strong organizational and written skills
• Competitive, energetic and self-starter
• Professional appearance a must
• Must possess a valid driver's license with a good driving record

Interested applicants can, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your cover letter, resume, and references

(Current employees that are interested in this position can apply through the Gray-TV UltiPro employee portal)

WPGA-TV/Gray Television Group, Inc. is a drug-free company

Jobcode: Reference SBJ-rz8m2q-3-22-77-149-42 in your application.