SEO Manager

Job Description

FOX Entertainment has the power to break through. We seek to pierce pop culture with content that takes big swings, delivers mass appeal and elicits visceral reactions form our audiences. FOX has been the #1 A18-49 rated network for 2 years in a row and we got there through innovation and perseverance, as well as excellent content including shows such as THE MASKED SINGER, 9-1-1, CALL ME KAT and THE GREAT NORTH. FOX Entertainment programming includes a mix of Drama, Comedy, Alternative, Animation and Specials. Also within the Fox family are brands such as TUBI, FOX Alternative Entertainment, FOX SPORTS, FOX NEWS, FOX BET, Bento Box, Blockchain Creative Labs, and Credible.

JOB DESCRIPTION

TMZ is looking for a detail-oriented Search Engine Optimization Manager to provide SEO guidance to our editorial staff. The SEO Manager will perform keyword research, monitor keyword performance, and provide SEO analyses to the editorial team. The ideal candidate will be responsible for measuring and reporting article performance, evaluating competitor's performance, and working to implement best practices. The ideal candidate will look at digital assets and know exactly the steps to take to build an optimal operation for managing the site.

Responsibilities:
• Lead the health & maintenance of all TMZ digital assets including web, app & newsletter
• Construct and deliver daily performance reports to the Newsdesk
• Be the point person for the Newsdesk regarding daily performance fluctuations, providing insights & recommendations
• Identify & manage the clean up of bugs for all digital assets
• Build and manage UX/UI enhancements for TMZ digital assets
• Strategize, create a roadmap around and execute on technical SEO initiatives
• Create automation strategies to optimize processes
• Use AI methodology for site growth
• Build and execute on customer data collection features
• Manage vendor relationships
• Work with several TMZ teams including Newsdesk, marketing, sales, ad operations, engineering and lateral Fox Entertainment teams
• Be the point person for the Newsdesk regarding daily performance fluctuations, providing insights & recommendations

Requirements:
• 5+ years of experience in digital media management & SEO (publishing industry experience a plus)
• BS/MS degree in marketing or a related field
• Ability to work cross-functionally with content, design, development and product teams to drive SEO programs forward
• Knowledge of HTML/CSS and website administrations
• Strong experience in technical & content SEO
• Strong experience in digital UX/UI
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Proactive with a sense of urgency
• Excellent written & verbal communication skills
• Forward-thinking and highly collaborative
• Familiarity with digital media, and analytics platforms (e.g., Google Analytics, Google Search Console, Adobe)
• Familiarity with software development platforms (e.g., Github, Jira)

TMZ is a workplace that requires the COVID-19 vaccination as a condition of employment. Requested accommodations/exceptions will be evaluated on a case-by-case basis in accordance with law.

TMZ is an Equal Opportunity Employer.

At FOX, we foster a culture and environment where everyone feels welcome and can thrive. We are deeply committed to diversity, equity, and inclusion, including attracting, retaining, and promoting diverse talent across our company. We live in a diverse world, with different ideas and different perspectives that come together to spark new ideas and make great things happen. That means reflecting the diversity of the world around us is critical to our company's success. We ensure that our viewers, communities and employees feel heard, represented, and celebrated both on screen and off.

Click here to learn more about the diverse communities of people behind our brands.

Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is: $100,000.00-120,000.00 annually for California. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.
View more detail about FOX Benefits.

Jobcode: Reference SBJ-d5n893-3-142-250-99-42 in your application.