CRM Specialist

Job Description

Freelance CRM Specialist, FOX News
OVERVIEW OF THE COMPANY
Fox News Media

JOB DESCRIPTION
Fox News is looking for a CRM Specialist to implement and analyze customer communications across all channels: email, push notifications, and In-App Messages. In this role, you will leverage Braze, an email service provider (ESP) to create and execute marketing campaigns. This Marketing Specialist will collaborate with Editorial, Creative, Product, and Business Intelligence to ensure customer journeys are accurate and deliver optimal user experiences.
We're seeking a tech-savvy marketing enthusiast who is detail-oriented, an excellent proofreader, and thrives in fast-paced environments. Help us drive impactful campaigns for Fox News!
A SNAPSHOT OF YOUR RESPONSIBILITIES
• Campaign Creation: Create, Q&A, and execute marketing campaigns across all channels including: email, push notifications, desktop notifications, in-app messaging, and digital trafficking
• Writing & Communication Excellence: Put your strong spelling, grammar, and copywriting skills to work. Review and refine marketing copy to make sure every message is polished, engaging, and on-brand
• Braze Platform Management: Leverage Braze's user journey setup, real-time triggers, and segmentation tools to optimize customer experience
• Data Analysis & Reporting: Monitor campaign performance metrics (e.g., CTR, open rates, conversion rates) and provide actionable insights for continuous improvement
• Optimization: Conduct A/B testing to enhance campaign performance and improve customer engagement
• Personalization & Automation: Recommend targeted customer-centric communications to optimize customer experience
• Cross-Functional Collaboration: Work closely Editorial, Creative, Product, and Business Intelligence
WHAT YOU WILL NEED
• 1–3 years (or internship) experience in marketing or related field
• Excellent spelling, grammar, and communication skills
• Strong attention to detail and QA discipline in campaign execution
• Brings a positive, proactive approach to working across all teams
• Ability to prioritize and work in a fast paced environment with changing priorities
• Proficient in Google Workspace, Microsoft Office, Slack, Box, Zoom
• Data-driven problem solver with experience in analytics, tracking, and A/B testing
• Bonus: Photoshop, Figma, and/or Miro experience

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $31.00-34.00 per hour.

Jobcode: Reference SBJ-j66o1b-216-73-216-89-42 in your application.