Senior Paid Media Manager

Job Description

MARKETING
What We Do
We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.
What You'll Do
Epic Games is seeking an experienced performance marketing leader to head mobile user acquisition within its cross-product Paid Media team. This role will collaborate closely with marketing, creative, analytics, and product teams to drive growth and engagement across both paid and organic channels, serving as a key contributor to one of the company's core growth vectors.
In this role, you will
• Lead paid media campaign strategy across Epic's global mobile user acquisition initiative
• Collaborate with game teams, marketing teams, and senior leadership to build media plans for key initiatives
• Present reports to senior leadership, including learnings and outcomes of media spend
• Help guide creative strategy, partnering with agencies and internal teams to improve asset performance
• Spearhead new ways of problem-solving for growth and retention using quantitative data and creative messaging
• Build relationships with ad partners, working with partners to test new products and push what is possible
• Partner with engineers and analysts to understand and improve in-house systems for reporting and programmatic optimization
What we're looking for
• 7+ years of experience in digital media with a background including both mobile and non-mobile user acquisition
• Experience running and setting up global campaigns, including operations, insights, and optimization based on different countries and culture
• Demonstrated ability to communicate performance to a diverse internal audience of executives, creatives, and analysts, with clarity and data accuracy
• Full understanding of the global mobile UA landscape, including attribution and data privacy
• Have pioneered new products and optimization methods with ad partners
• Experience designing, running, and reporting on creative tests
• Expert in Excel, Tableau; SQL and query skills is a bonus

Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found here.

Jobcode: Reference SBJ-mkkmkm-216-73-216-0-42 in your application.