Creative Director

Job Description

MARKETING
What We Do
We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.
What You'll Do
We live at the intersection of culture and entertainment, where creativity isn't encouraged-it's essential. As a Creative Director, you'll be responsible for developing and executing bold, culture-shaping ideas that define how our games show up in the world. You will translate strategic marketing objectives into inspiring creative campaigns, shaping the brand's visual and narrative expression across multiple channels.
In this role, you will
• Drive the development of compelling marketing campaigns from concept through execution, ensuring they align with the brand strategy and resonate with players globally
• Develop and articulate a clear, compelling creative vision that aligns with the brand strategy, marketing objectives, and the evolving trends in gaming, music, and entertainment
• Work closely with our development partners to connect the core promise of our experiences with player and culturally relevant campaigns
• Drive the strategic integration of brand strategy into creative execution, ensuring that marketing campaigns not only capture attention but also contribute to long-term brand equity, player/fan loyalty, and business growth
• Present creative strategies and concepts with confidence and expertise to partners, game developers, senior leadership, and key stakeholders
What we're looking for
• Proven experience conceptualizing and launching world-class creative campaigns, ideally in gaming, entertainment, or Gen-Z culture-driven brands
• Extensive experience in developing and launching successful creative marketing campaigns with a strong brand focus, particularly within the top entertainment, gaming, or related industries
• A strong record of developing creative campaigns, driving innovation, and strategic thinking in both agency and in-house
• Exceptional communication and presentation skills, with the ability to articulate complex, creative, and brand concepts to senior leadership
• Strategic and innovative thinking, translating marketing objectives into compelling creative strategies that build brand equity and drive engagement
• Demonstrated expertise in collaborating with cross-functional teams - ability to unify everyone around a common creative goal
• A deep understanding of brand-building principles and the ability to leverage cultural insights to create resonant campaigns
• A portfolio showcasing strategically driven, creatively brilliant, and culturally impactful marketing campaigns with measurable results
• Understanding of Unreal Engine preferred but not required

Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found here.

Jobcode: Reference SBJ-pkkj0e-216-73-216-118-42 in your application.