Job Description
Job Title
VP, Strategic Partnerships and Experiential
About Your Role:
Dotdash Meredith is hiring a Vice President of Strategic Partnerships and Experiential with a strong multi-media sales background across categories.
In this role, you would be responsible for using your media and client knowledge and expertise to forge new partnerships and grow existing business. You must be a motivated and passionate sales professional with the proven ability to work with a highly professional, deeply committed, and enthusiastic team of advertising sales representatives. We are seeking a powerful, creative, dynamic, and inspiring sales leader who will bring their sales experience across channels (Print, Digital, etc.) to help maximize DDM's revenue and forge deeper partnerships with our largest CPG, Food, Home and Pharma clients. You will be a creative and strategic thinker who can turn a client's need into an exciting idea. You will be a visionary, understanding how publishing is evolving, in both the print and digital space – and leading our efforts to sell into that evolution. You will be relentless about achieving targets, resulting in revenue and market share growth for our portfolio of brands.
This role is based in either New York or Chicago and is expected to work a hybrid schedule of at least three days in-office per week. If located in Chicago, the expectation is to be in the NYC office once per month.
About Your Contributions:
• Lead our efforts on a defined list of Strategic Accounts across the CPG, Food, Home and Pharma categories representing DDM's portfolio of brands, capabilities and services.
• Lead, develop, grow and manage relationships with executive-level clients and decision makers; empower our team to meet the client's needs by sharing important account information
• Build strong internal relationships with functional leads (digital, brand, marketing, content) to drive collaboration across the organization, identify needs and develop solutions.
• Partner with Publishers and vertical leadership to create and execute sales strategies and drive growth.
• Continually educate our Sales Leaders on their clients business challenges, and work to bring the clients advertising solutions which help to solve their business challenges.
• Stay abreast of DDM's variety of solutions for clients including custom content, editorial sponsorships, mobile executions, programmatic, and demonstrate a curiosity for new and evolving products; leverage your relationships to evangelize our solutions and empower your team to do the same
• Forecast, track and report revenue contribution and performance with our internal tools
• Champion the strategic mission of the sales team by raising ideas, questions and concerns as we work to continually elevate our work in the marketplace
• Lead the sales efforts on the defined list of accounts to meet or exceed quarterly and annual revenue goals.
About You:
• A minimum of 10 years of media sales experience, including digital and print, with a demonstrated track record of success in breaking accounts without prior history of spending
• Relationships within Food and Bev and overall Lifestyle categories strongly preferred
• Strategic vision with the ability to execute
• Demonstrated leadership presence and maturity
• Working collaboratively with internal stakeholders is in your DNA
• You have a positive attitude, enthusiasm, high energy, and a passion for excellence
• Results-driven orientation, superior client management skills, excellent follow-up and follow-through
• Proficient understanding of client ad solutions such as custom content, editorial sponsorships, mobile executions, and programmatic
• Independent self-starter who comes equipped with strong contacts at key digital agencies and clients and can get up and running quickly
• High degree of integrity and business ethics
• Willing to travel as needed; approximately 1-2x month
• Bachelor's degree or equivalent work strongly preferred
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.
Pay Range
Salary: New York: $208,000.00 - $249,600.00
Jobcode: Reference SBJ-gkx71k-3-15-220-106-42 in your application.