Social Media Editor

Job Description

Job Title
Social Media Editor

Allrecipes is seeking a Social Media Editor to join its team. The ideal candidate loves data, strategy, content creation, and, most importantly, food!

Responsibilities:
• Partner with the Director, Engagement & Audience Development to help execute a social media growth strategy for key platforms to extend the digital reach of the brand, drive engagement plus referral traffic.
• Write highly engaging copy for daily flat and video posts for various social platforms.
• Monitor and engage with the brand's followers and community across platforms.
• Act as the social team project manager by maintaining our cross-platform calendar for social media content.
• Partner with print, video, and visual teams to develop cross-platform, traffic-driving editorial campaigns.
• Monitor current social trends and competitors' social media presence to identify new opportunities and leverage best practices.
• Collaborate with video, visuals, and kitchen teams on original social-first content.

Requirements:
• Bachelor's degree in Journalism/Communications, Marketing, English or related field, or equivalent training and/or experience
• Minimum 3 years experience in digital social media for a large brand
• Strong analytics experience using Google Analytics, Meta Business Suite, and other analytics tools
• Exceptional writing skills, including SEO expertise, with the ability to capture and effectively convey brand voice
• Strong attention to detail plus hatred of typos
• Energetic, well-organized, and proactive team player
• Basic Photoshop, Canva, and CMS skills are preferred
• Familiarity with social media publishing platforms such as Dash Hudson and True Anthem is a plus
• Strong knowledge, experience, or interest in food, cooking, and the culinary world is a plus

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.

Pay Range
Salary: $53,500 - $77,520

Jobcode: Reference SBJ-g6ypyj-18-226-222-12-42 in your application.