Talent & Influencer Partnerships Specialist

Job Description

Talent & Influencer Partnerships Specialist (Hulu)

Hulu is the leading premium streaming service offering live and on-demand TV and movies, with and without commercials, both in and outside the home. Operating at the intersection of entertainment and technology, Hulu has a unique opportunity to be the number one choice for TV. We captivate and connect viewers with the stories they love, and we're looking for people who are passionate about redefining TV through innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan life is all about.
Job Summary
The Hulu Social Media & Influencer Partnerships team is seeking a Talent & Influencer Partnerships Specialist who will assist with executing influencer and celebrity partnerships that advance Hulu's Brand and Content priorities, driving awareness among potential subscribers and ensuring that the Hulu brand is a critical part of celebrated cultural moments.
The ideal candidate will have experience with influencer marketing, celebrity & entertainment culture, and social media. This person will be a strong communicator and collaborator, a creative thinker, have a positive attitude, a problem solver, experience working on multiple projects at once, organized and be flexible with the ever-changing digital landscape. The position will report to the Director, Hulu Talent & Influencer Partnerships and work with teams across the ecosystem of Hulu, Disney Streaming, Disney Entertainment and The Walt Disney Company.

Primary Responsibilities
• Help execute influencer and celebrity partnership campaigns with individuals whose brand aligns with Hulu's values and mission and whose followers expand Hulu's reach among core and opportunity audiences
• Assist in campaign management from strategy to execution, supporting with creative ideation and approvals, screener delivery, asset delivery, collecting feedback across stakeholders, and ensuring projects are completed by established deadlines
• Coordinate with external agencies to ensure Hulu continues to deliver best-in-class influencer and celebrity media campaigns from creative production to fan engagement
• Serve as liaison for select talent and influencer partners, supporting overall relationship management
• Be a cross-functional teammate who engages, listens and collaborates. This role works closely with Social, Marketing, PR, Creative, Media, Events, Talent Relations, Social Insights, and Legal teams.
• Create presentations and stakeholder updates that effectively communicate campaign status and performance across internal teams
• Brainstorm opportunities to enhance how we collaborate with talent & influencer partners to ensure we're maximizing reach and value-add opportunities that engage partners' fanbases
• Manage team trackers and status documents by ensuring they're up-to-date on a weekly basis
• Analyze performance regularly and have an understanding of social and performance metrics to produce postmortem campaign reports, ensuring the team is optimizing performance based on learnings
Basic Qualifications
• 2 years minimum of entertainment experience across influencer marketing, social media marketing, and talent relations
• Experience working on social media campaigns, influencer partnerships, social content creation, and events
• An understanding of the entertainment social media landscape, platforms, trends, and consumer behavior
• Ability to manage and communicate with partners; influencers, celebrities, their representation (agents, managers, publicists), external agency partners, and internal stakeholders
• Understanding of important metrics and KPIs against broader business objectives; understands how to leverage data to uncover new opportunities and insights
• Great time management skills, organization skills, verbal and written communication skills
• Attention to detail, ability to switch between creative projects and analytical/strategic projects with ease
• Loves TV, film and all things entertainment, especially on Hulu and across TWDC brands
• Eager to gain experience with producing and presenting campaigns and delivering results to internal and external stakeholders
• Proficient in Google Suite, Keynote, Microsoft Suite, and social media tools such as CreatorIQ, Dash Hudson, and/or Tribe Dynamics

Required Education:
• Bachelor's degree in related field
The hiring range for this position in Santa Monica, CA is $58,700.00 to $78,600.00 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Entertainment Television:
Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company's streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television's creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television's programming excellence earned 163 Emmy® nominations across daytime, primetime, news & documentary, and children's & family categories.

This position is with Hulu Enterprises, LLC, which is part of a business we call Disney Entertainment Television.
Hulu Enterprises, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

Jobcode: Reference SBJ-5b72k1-18-117-85-73-42 in your application.