Manager, Talent and Influencer Partnerships

Job Description

ABOUT HULU

Hulu is the leading premium streaming service offering live and on-demand TV and

movies, with and without commercials, both in and outside the home. Operating at the

intersection of entertainment and technology, Hulu has a unique opportunity to be the

number one choice for TV. We captivate and connect viewers with the stories they love,

and we're looking for people who are passionate about redefining TV through

innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan

life is all about.

JOB DESCRIPTION

The Hulu Social Media & Influencer Partnerships team is seeking a Talent & Influencer Partnerships Manager who will be responsible for executing influencer and celebrity partnerships that drive brand and content awareness, social engagement and reach among current and potential subscribers by creating dynamic, innovative creator content that authentically connects their audiences to the stories, talent and experiences shaping the Hulu brand.

The ideal candidate will have experience with influencer marketing, celebrity

partnerships, social creative strategy, social analytics, and the entertainment industry. This person will be a strong communicator and collaborator, a creative thinker, have a positive attitude, a problem solver, have experience leading multiple campaigns at once, and be flexible with the ever-changing digital and streaming landscape. The position will report to the Director, Hulu Talent & Influencer Partnerships and work with teams across the ecosystem of Hulu, Disney Entertainment Television and The Walt Disney Company.

WHAT YOU'LL DO
• Execute influencer and celebrity partnerships for Originals and Brand campaigns
• Manage campaigns from strategy to execution including but not limited to creative strategy and briefing, social platform and paid boosting strategy, partner criteria and selection, contract negotiations, asset review and edits, collecting additional feedback from necessary stakeholders, content rollout, and critical analysis of campaign performance
• Manage external agency partners to ensure Hulu continues to deliver best-in-class influencer and celebrity campaigns from strategy to creative production to fan engagement
• Serve as liaison for select talent and influencer partners, supporting overall relationship management
• Support influencer-forward events including premieres, launch events, screenings, press junkets, and set visits
• Be a cross-functional teammate who engages, listens and collaborates. This role works closely with Social, Marketing Strategy, PR, Creative, Media, Events, Talent Relations, and Legal
• Create presentations and stakeholder updates that effectively communicate campaign status and performance updates across internal teams
• Think big picture and contribute ideas that enhance how we collaborate with talent & influencer partners to ensure we're maximizing reach and value-add opportunities that engage partners' fanbases
• Analyze performance regularly and have a deep understanding of social metrics to produce postmortem campaign reports, ensuring the team is optimizing performance based on learnings

WHAT TO BRING
• 5+ years of entertainment experience across influencer marketing, social creative strategy, and social analytics
• Experience working on social media asset production, social production shoots, branded partnerships, and events
• A proven and deep understanding of the entertainment social media landscape, platform standard methodologies and consumer behaviors
• Track record of consistently measuring important metrics and KPIs against broader business objectives; understands how to leverage data to uncover new opportunities and insights
• Excellent judgment and partner management when working with influencers, celebrities, their representation (agents, managers, publicists) and internal stakeholders
• Strong negotiation skills
• Vast knowledge of influencer marketing including trends in the evolving business environment and the data and social metrics needed to demonstrate campaign success
• Great time management skills, organization skills, verbal and written communication skills
• Strong attention to detail, ability to switch between creative projects and analytical/strategic projects with ease
• Loves TV, film and all things entertainment, especially on Hulu and across TWDC brands
• Takes initiative on offering suggestions and solutions for team efficiency & process
• Experience producing and presenting campaigns and delivering results to internal and external stakeholders
• Proficient in Google Suite, Microsoft Suite, Airtable and social media tools such as CreatorIQ, Dash Hudson, and/or Traackr

Education
• Bachelor's Degree Required

The hiring range for this position in Burbank, CA is $115,500 to $154,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About Disney Entertainment Television:

Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company's streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television's creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television's programming excellence earned 163 Emmy nominations across daytime, primetime, news & documentary, and children's & family categories.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Hulu Enterprises, LLC, which is part of a business we call Disney Entertainment Television .

Hulu Enterprises, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

Jobcode: Reference SBJ-8699kx-216-73-216-117-42 in your application.