Job Description
Director, Publicity (Disney Entertainment Television)
The Director, Publicity will work closely with the Vice President, Publicity to play an active and integral role in crafting and implementing key communications strategies across ABC Entertainment's scripted series publicity portfolio. This person will be the key publicity contact for the slate of scripted comedy and drama series and will oversee the team of publicists executing communications strategies for day-to-day campaigns. Additional responsibilities include overseeing trade and consumer announcement strategies and crisis communications. Must be able to work in a fast-paced environment, create and implement strategy, craft interesting pitch angles and make quick informed decisions as necessary for the nature of scripted programming. Clear and effective communication, strong writing skills and attention to detail are crucial to achieve success in this position.
Responsibilities:
• Work alongside the Vice President, Publicity to manage a team of publicists and oversee development and execution of press campaigns for ABC Entertainment's diverse slate of scripted drama and comedy series. Campaign oversite includes: communications strategy, talent relations, budget management and crisis communications.
• Serve as the main point of contact for publicity needs for scripted programming executives and studio partners. Collaborate with internal partners to develop and execute strategies to promote projects and initiatives, including but not limited to: Original Programming, Business Affairs, Production, Marketing, Photography and more.
• Facilitate collaboration with other lines of business across The Walt Disney Company, including Parks & Resorts, Studios, music, consumer products, and more when relevant.
• Establish and uphold relationships with media, talent, talent managers, talent publicists, executive producers and executives.
• Some work travel may be required.
Basic Qualifications:
• 8-10+ years experience in public relations or related field
• Entertainment industry experience
• Excellent oral and written communication skills
• Strong team player with the ability to interface with talent and executives
• Social media savvy
• Strong time management and organizational skills
Preferred Qualifications:
• People management experience, with success developing and coaching strong team members
• Talent relations experience
• Proficiency with Microsoft Office products
Required Education:
• Bachelor's degree or equivalent experience
The hiring range for this position in Burbank, CA is $131,700 to $181,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Entertainment Television:
Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company's streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television's creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television's programming excellence earned 163 Emmy® nominations across daytime, primetime, news & documentary, and children's & family categories.
This position is with American Broadcasting Companies, Inc., which is part of a business we call Disney Entertainment Television.
American Broadcasting Companies, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
Jobcode: Reference SBJ-gkj91p-98-84-18-52-42 in your application.