Digital Marketing Coordinator

Job Description

Digital Marketing Coordinator

A dedicated, dynamic digital marketing coordinator with a passion for social media and a strong understanding of the digital media landscape is needed for the Walt Disney Studios Digital Marketing team. This is a fast-paced, detail orientated position that requires creativity, organization and communication at a very high level. This position requires some non-traditional working hours (early morning/weekends), including premieres, screenings & junkets.

This position supports the Sr. Manager, working in conjunction with the specialist, on the development and execution of comprehensive digital campaigns

Job Responsibilities:
• Works closely with the Digital Marketing team members to, execute creative, paid media and social tactics based on the overall digital strategy and campaign
• In conjunction with the Specialists, works on posting of all social content for multiple profiles within Facebook, YouTube, Twitter, Instagram, Snapchat and TikTok along with emerging social platforms
• Creates in close collaboration with team members a defined social editorial calendar for all digital platforms and across multiple Disney+, Hulu and theatrical titles
• Tracks and distributes all campaign assets for debuts and cross promotion opportunities for synergy partners
• Assists with the asset management and deliveries for materials for global debuts and global content for the markets

Requirements:
• Bachelor's degree or equivalent work experience.
• Hands-on experience creating/executing successful multi-platform digital marketing/media campaigns
• Strong working knowledge of social media, digital ad inventory and mobile behaviors/opportunities
• Experience with Adobe Creative Suite highly desirable
• Strong organizational, analytical and problem-solving skills
• Creative copywriting experience and visual design skills

The hiring range for this position in New York is $48,224 to $78,363 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About Studios Content:

The Studios Content group encompasses a collection of world-class entertainment studios that produce high-quality cinematic storytelling for both theatrical and streaming release. It is also home to Disney Theatrical Productions, producer of popular stage shows on Broadway and around the world.

This position is with ABC, Inc., which is part of a business we call Studios Content.

Jobcode: Reference SBJ-g4p617-18-119-13-56-42 in your application.