Associate Manager, Strategic Growth - Hulu

Job Description

Job Summary:

Hulu's Strategic Growth team is seeking an Associate Manager, Strategic Growth to develop and deliver growth initiatives that drive Hulu's most critical KPIs, ranging from product launches to our flagship promotions. In this role, you will collaborate with teammates from marketing, product, finance, and data analytics to identify, define, and execute top priority projects for Hulu's subscriber and operating income growth. The right person for this job is someone who combines a strategic mindset with analytical chops to confidently lead cross-functional workstreams. If you are someone who is passionate about crafting and executing ideas that will continue the transformation of our media landscape, then this is a phenomenal role for you.

Responsibilities:
• Manage marketing efforts across Premium add-on partnerships to maximize subscriber growth and engagement
• Support a key set of content partner relationships to bring campaigns to life across all phases of the subscriber and partner lifecycle (e.g., subscriber acquisition, engagement/retention, marketing initiatives, and partnership management)
• Accountable for campaigns activation, execution, approvals, and performance tracking
• Work cross-functionally to secure opportunities for Add-ons marketing exposure; develop and route creative and bring campaigns to market
• Monitor performance of implemented strategies in partnership with finance and data teams to inform future strategies
• Develop executive-ready presentations that succinctly communicate the strategy and go-to-market plan and performance to business leaders

Minium Requirements:
• Minimum of 3 years of cross-functional marketing experience (e.g. strategy, planning/execution, operations, go-to-market, partner management), either with direct-to-consumer products or services
• Exceptional quantitative & analytical abilities and proficiency in Google Suite and Microsoft Excel and PowerPoint
• High level of curiosity and self-motivation in digging deeper into data / trends and driving impactful insights
• Excellent verbal and written communication skills with the capability to interact across all levels and support decision-making
• High level of partner management and interpersonal skills
• Exceptional attention to detail and the ability to produce accurate, high-quality work
• Proactive by nature and comfortability with problem-solving and navigating through ambiguity
• Ability to multi-task in a dynamic and fast-paced environment
• Highly collaborative with a team-first attitude

Preferred Experience:
• Experience in media, tech or with subscription business models
• Proficiency with common reporting tools (Tableau) are a plus

Required Education:
• Bachelor's degree

Preferred Education:
• Major in Business, Marketing, Finance, Economics, Commerce, Engineering, Mathematics or another quantitative field

The hiring range for this position in California is $92,800 to $124,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About Disney Entertainment Television:

Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company's streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television's creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television's programming excellence earned 163 Emmy® nominations across daytime, primetime, news & documentary, and children's & family categories.

This position is with Hulu, LLC, which is part of a business we call Disney Entertainment Television.

Hulu, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

Jobcode: Reference SBJ-d2wx85-44-192-26-226-42 in your application.