Brand Marketing Coordinator, Versant
NBCUniversal
New York, NY
The Customer Acquisition team is tasked with driving new subscriber growth. The team is responsible for the planning, execution and optimization of user acquisition and performance marketing campaigns. The Ad Operations Coordinator will play a critical role in managing all executional aspects of paid media campaigns pertaining to tagging, tracking, audience verification, data capture strategy, and overall media technology, to ensure the timely launch and proper execution of advertising campaigns. The ideal candidate has a passion for the digital media landscape, possesses excellent communication skills, and has the ability to ideate and collaborate across teams.
Responsibilities:
• Work closely with Ad Operations Associates to assist with and master all aspects of media trafficking.
• Assist Ad Operations Associate team with QA of trafficking sheets, reports, and other data sources for proper submission as well as correct taxonomy.
• Assist with ad hoc projects, QA and investigations
• Proactively communicate with all internal teams (paid media, analytics, creative, etc.) at the onset of a campaign to identify and implement all creative and technical requirements
• Comfortable working in a fast-paced and dynamic working environment, supporting new products/businesses supported by a proven large-scale media property
Basic Qualifications:
• 0-1 year ad operations experience either agency side or within the digital industry (inclusive of DSPs, ad serving companies, etc.), trafficking large-scale paid media campaigns
• Hands on experience with DoubleClick Campaign Manager third-party ad serving a bonus
• Prowess with Excel and other Office products
• Exceptional attention to detail and aspiration towards perfection
• Flexibility & ability to work in a fast paced and dynamic environment
• A strong communicator with a can-do, positive attitude and a strong desire to get things done
• Sense of humor and desire to have fun!
Jobcode: Reference SBJ-rob14d-216-73-216-223-42 in your application.
Disney Streaming Services is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ and Disney+.