company_logo

Full Time Job

Adsales Digital Strategist Manager

Discovery

Issy-les-Moulineaux, France 09-09-2021
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
Overview

The Discovery Ad Sales Brand Solutions department supports the international and local ad sales teams, spread throughout the world, to sell advertising solutions across all platforms. It regroups different teams: from Product Strategists, to Creatives and Brand Content production. Being at the heart of the sales process, the ultimate goal of this team is to grow and optimize the global Adsales revenue.

The Brand Solutions team focuses its effort in managing the sponsorship inventory, creating a canvas of advertising opportunities and solutions around the editorial contents available on linear, digital and social, and developing creative special ad operations together with editorial teams, in response to client's briefs.

The Discovery Ad Sales Brand Solutions department is looking for a Digital Strategist (including social). Reporting into the Brand Solutions Vice President, the Digital Strategist Manager will help grow Digital and Social International Ad Sales (IAS) revenue through solution sales on Discovery brands.

The role entails the creation and coordination of all Ad Sales digital opportunities for Discovery brands, across platforms. The Digital Strategist Manager will provide creative leadership/vision and will be responsible for creating Adsales value around digital and social.

Responsibilities
• Lead the Digital Strategist team within the Brand Solutions Adsales team with the objective to proactively create and deliver compelling digital / social brand solutions,
• Cross platform knowledge of global Digital and Social IP and evangelization across the Adsales teams,
• Coordination with internal stakeholders (global editorial, legal, markets, AdOps)
• Management of decks and the container creative library (together with Creatives).
• Help facilitate delivery of digital Branded Content campaigns across platforms within Discovery (across all local markets) for our client's
• Implement best practices for all Digital brands across the network, setting up workflows and processes where appropriate,
• Support Strategic Account Managers in developing new out-of-the-box advertising opportunities to generate more client activities beyond business as usual
• Create a robust network of contacts within the Discovery world to navigate easily,
• Identify how we can leverage skills across the regions
• Sharing best practices, knowledge and material for pitches, decks, proposals, marketing etc.
• Attend Sales presentations when requested by sales

Qualifications
• You have 8/10 years' experience in the field of digital marketing, coordination and digital project management. Fluent English is essential to the good performance of the position.
• You are versatile (e) and have good adaptability. Your organization, rigor and independence are recognized qualities. You have proven interpersonal skills.
• Your initiative and your perseverance will enable you to carry out the missions entrusted to you.
• Proven promotion and advertising experience with promotion-specific track record in the television or entertainment industry or within primary advertising agencies
• Solid advertising creative background (wide knowledge of the brands/products, target audience related to briefs and competitor activities in the market)
• Deep understanding of the digital world across multiple platforms and familiarity with social media
• Ability to work on multiple projects
• Leadership, effective communication, strategic thinking, planning and organization skills
• Precision, passion for detail and applied administrative skill
• Natural aptitude to problem-solving

Jobcode: Reference SBJ-r7em49-3-137-180-32-42 in your application.

Company Profile
Discovery

Discovery, Inc. is the global leader in real life entertainment. We serve passionate fans with content that inspires, informs, and entertains, providing leadership across deeply loved and trusted brands, such as Discovery Channel, TLC, Animal Planet, HGTV, Food Network, and Travel Channel.