Wcco Brand Manager

Job Description

CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major US markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation's #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH O'DONNELL, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations' top anchors and correspondents working locally, nationally and around the globe. CBS News' streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today's digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
Overview and Responsibilities:
• Drive creative innovation and mentor the team.
• Work with the Creative Services Director to develop audience-focused brand and marketing strategies for a multi-platform media company.
• Concept, produce and complete long form content for WCCO's digital streaming platform, CBS News Minnesota.
• Ensure that all marketing efforts for station promotion, including graphics and partnerships, fall within the station's brand standards.

Qualifications:
• The ideal candidate is an accomplished editor and storyteller. Experienced in producing many forms of content for multiple platforms.
• Possess top-notch writing and phenomenal conceptual skills with a keen eye for graphic and sound design.

Preferred Qualifications
• 7+ years of experience producing creative content
• Successful candidate must be proficient in Final Cut Pro or Premiere Pro and the Adobe Suite, and MS Office Suite

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-ro9jq6-216-73-217-10-42 in your application.