Job Description
Director, Local Ad Sales (Streaming & Digital)
The CBS Stations' Local Ad Sales team is responsible for driving all local revenue growth across all Paramount Global streaming & digital assets, as well as the 27 owned & operated CBS Television Stations. This team collaborates across Paramount Global and CBS Stations divisions, providing thought leadership that drives the local sales GTM strategy, innovation opportunities, training & development, and revenue generation.
POSITION OVERVIEW:
We are looking for exceptional candidates for the Regional Digital Sales Director, who will oversee specific sales teams within CBS Stations' markets to drive revenue across our portfolio of digital & streaming assets, inclusive of Paramount+, CBS, Pluto TV, and more. This position will report directly to the Vice President, Local Digital Sales.
ROLE DETAILS:
The Regional Digital Sales Director will lead their respective CBS Stations' sales teams to generate new business and grow existing business, driving digital & streaming revenue growth to achieve Local sales goals.
The RDSD will work closely with Local Sales Management and oversee & train the Stations AE and Account Manager teams, as well as provide management support, facilitate career development, and guide and motivate the teams overall.
The RDSD is someone excited by the ever-changing digital & streaming landscape, with a passion for managing and developing teams! The ideal candidate excels in communication, and demonstrates initiative, creativity, organization, and problem-solving abilities.
YOUR DAY-TO-DAY:
• Collaborate with Account Executives, clients, and agency partners to build effective digital solutions
• Attend sales calls as the digital expert, and work in tandem with AEs/AMs to build media plans and develop sales presentations
• Train and collaborate with Account Executives on a comprehensive, cross platform approach to local and regional advertising, emphasizing continued importance of convergent sales efforts
• Work alongside your markets' Account Managers to ensure your markets' AEs have the tools & knowledge they need to be successful selling digital, and create an inclusive, cohesive cross-functioning team environment
• Be an expert in all stages of workflow, understand systems & processes, and be able to apply this knowledge to advise AEs/AMs & clients, managing campaign expectations both internally & externally
• Advise a support team that helps monitor all digital campaign pacing and efficiency to ensure campaign delivery and re-merchandising of campaigns
• Collaborate with leadership team in crafting revenue opportunities for strategic packaging and alignment with corporate initiatives
QUALIFICATIONS:
What you bring to the team:
You have -
• 5+ years of experience in advertising/media, with streaming sales experience preferred (experience across multiple buying lanes a plus)
• Excellent sales skills, including: business development, consultative sales approach, presentation abilities, confident negotiator, and post-sale re-merchandising
• Strong written and verbal communication skills, ability to think creatively
• Proven organizational and time management skills
• Strong analytical skill and ability to communicate effectively across multiple skill-levels
• Team-first approach with a passion for creating an inclusive, diverse culture that encourages creativity and collaboration
• Dedicated and driven work ethic
• Highly proficient in PowerPoint and Excel
You might also have -
• BS / BA degree preferred; equivalent combination of education and experience will be considered
• Understanding of the following applications is a plus: Salesforce, Operative, GAM, Google Analytics, Freewheel, or other web related applications
Organizations that wish to receive job vacancy notices from this posting's television station should contact sf_recruitingsupport@paramount.com.
ADDITIONAL INFORMATION
Hiring Salary Range: $176,800.00 - 200,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is eligible to earn sales incentive compensation.
https://www.paramount.com/careers/benefits
Paramount is an equal opportunity employer (EOE) including disability/vet.
Jobcode: Reference SBJ-wp4zxk-18-97-14-90-42 in your application.