Social Media Coordinator

Job Description

Part-Time Social Media Coordinator

The Social Media Coordinator is an important member of BMI's Corporate Communication and Marketing team. The position plays an integral role in implementing social media strategies, growing BMI's social media channels, and building engagement with followers. This role utilizes a strong passion and knowledge of all things social media and the digital marketing landscape and must keep up with social media trends and music industry news.

LOCATION: New York, NY office. BMI has transitioned back to working in the office on a regular hybrid schedule. At present, most team members are expected in the office three (3) days a week. Decisions regarding future transitions will take place in phases as BMI continues to closely monitor COVID-19 as employee safety is our priority

FUNCTIONS OF THE JOB

Content Creation
• Help plan and execute prominent social activations that include songwriters, composers and/or sponsors such as livestreams, social takeovers and video projects.
• Create and implement weekly and monthly social calendars that highlight key social initiatives.
• Be an active contributor to the social media section of BMI's e-newsletter, The Social Buzz and The Weekly.

Ideate
• Participate and brainstorm ideas across departments to cultivate social-first campaigns, big and small, tied to content priorities.
• Assist with managing projects from brainstorm through execution on greenlit ideas.
• Research new ideas for BMI's social media channels based on new platform features.

Community Management
• This role will work closely with our team of Social Media Ambassadors in our various offices.
• Source, schedule and post content across all of BMI's social channels.
• Serve as backup along with the Communication Associate when the Senior Manager, Social Media is out of the office.
• Foster conversations on social to build engaged audiences.
• Monitor relevant topics, news stories, and brand mentions and provide suggestions for real-time engagement.

Research and Analytics
• Assist with gathering social media analytics from BMI events such as award shows, festivals and more.
• Keep abreast of industry trends/technologies and contribute meaningful recommendations based on BMI's strategic direction.
• Compile and provide music industry trends from our digital service partners like Spotify, Apple Music, etc.
• Discover and compile interesting and relevant third-party content such as blog posts, breaking news, photo coverage and videos.
Other
• Regular attendance.
• Work closely with team members at all levels across the organization.
• Other duties as assigned.
• Support our BMI Core Values and cultivate a culture of diversity and inclusion.

POSITION QUALIFICATION REQUIREMENTS
• Bachelor's Degree in marketing, communications, or related field preferred.
• Minimum 1-2 years of experience primarily in social media or digital marketing, successfully implementing similar tasks as above.
• Creativity (Enthusiastic, out-of-the-box thinker with exceptional written, verbal, and organizational skills.
• Experience with managing multiple social media platforms, creating new accounts, as well as developing and executing social campaigns.
• Basic video and photo editing skills and be familiar with tools/apps like iMovie, Adobe Spark Post, Canva, etc.
• Working knowledge of various social media tools like Sprout Social, Union Metrics, Preview app and more.
• Analytical ability (Able to understand both the big picture and the details; develop steps to execute projects and measure outcome.)
• Strong Relationship Skills (Ability and willingness to work across departments with both internal and external contacts.)
• Strong Organization Skills (Ability to prioritize multiple assignments to meet deadlines.)
• Strong Communication skills (Demonstrated ability to facilitate communication and understanding among colleagues, executives, and external contacts.)
• Ability to adapt to various styles of requests; quick learner who takes direction and feedback well.

Team members who are expected to work in BMI offices, travel for business, or interact with the public on BMI's behalf must submit proof of vaccination unless contrary to state regulations or a reasonable accommodation is requested and approved.

BROADCAST MUSIC, INC. IS AN EQUAL OPPORTUNITY EMPLOYER: All applicants will receive equal opportunity for employment without of race, color, sex, religion, nationality, age, sexual orientation, gender identity and/or expression, veteran's or marital status, disability, or any other cultural factor.

Experience Required:

At least 1 year experience.

Education Requirements:

4 Year Degree

Jobcode: Reference SBJ-gqm20m-18-189-22-136-42 in your application.