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Full Time Job

Senior Vice President Market Manager / Director Of Sales

Audacy

Cleveland, OH 06-04-2024
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  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
Overview

Audacy has an incredible opportunity to lead our Cleveland cluster! Audacy Cleveland comprises the market's iconic radio brands including: 92.3 The Fan (WKRK), 98.5 WNCX, Star 102 (WDOK), and Q104 (WQAL). In addition to its audio brands, Audacy Cleveland also boasts the best digital assets in the industry featuring A-List podcasts, streaming audio, and an entire portfolio of digital marketing assets and local events that can be leveraged with advertisers, large and small. .

The ideal candidate has a proven track record and a demonstrated, verifiable success in all aspects of market leadership including: strategic planning and execution, gaining/growing market share, year-over-year revenue performance and growth, successful brand management and ratings acceleration, and exceeding annual revenue and EBITDA goals. The ideal candidate has overseen collaborative, inclusive, and diverse teams in their career and is also a proven culture-builder and dynamic leader.

Audacy offers full time employees with a comprehensive benefits package to include: health care coordinator, medical, dental, vision, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, vacation, personal, parental, volunteer), 401(k) retirement plan, discounted employee stock purchase, student loan payment assistance program, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.

Responsibilities

What You'll Do:
• Strategic Planning: Develop and implement strategic plans to drive revenue growth, increase market share, and maintain a strong competitive position within the market.
• Sales Management: Oversees the entire sales team including, General Sales Managers, Digital Sales Manager, and Account Executives. Sets revenue targets, monitors performance, and manages an accountable operation. Fosters a culture of continuous improvement and provides sales training and support to meet and exceed revenue goals.
• Client Relationships: Build and maintain strong relationships with key advertising clients, advertising agencies, business partners, and community leaders to secure and grow advertising revenues.
• Operational Oversight: Ensure efficient and effective station operations, including programming, digital content, promotions, events and technical aspects. Responsible for compliance with FCC regulations, company policies, and all local laws.
• Budget Management: Manage budgets ensuring expenses are controlled and revenues are maximized to meet financial objectives.
• Audience Development: Collaborate with the Brand Managers and programming leadership to develop and implement strategies that attract and retain listeners, ensuring strong ratings growth and audience engagement.
• Market Analysis: Stay informed about market trends, competition, and demographic changes to make informed decisions and adapt strategies accordingly.
• Community Engagement: Foster positive community relationships, participate in community events, and represent the station's interests in the local area.
• Marketing and Promotion: Oversee the development and execution of marketing and promotional campaigns to increase brand awareness and audience engagement.
• People & Culture: Recruit, train, grow and manage a solid team of audio, digital & entertainment professionals, setting clear performance expectations and fostering a unified, inclusive, positive working environment.

Qualifications

More About You:
• You are a Market Manager or Operational leader with a multi-year track record of success.
• Demonstrated ability to meet or exceed revenue targets and drive profitability
• Minimum of 5 Years experience leading a media operation
• Proven track record of developing and executing sales strategies
• Pricing & Inventory Skills
• Multi-Brand Sales & Brand Management
• P&L responsibility and demonstrated solid business judgment
• Proven results in building measurable success in integrated marketing campaigns – Over-The-Air, Digital Solutions/Audio Streaming/Podcasts/Mobile/ Direct Email/Ecommerce channels and all local event execution
• Successful track record building digital assets and monetizing them
• History of building and maintaining a thriving and inclusive culture
• A valid driver's license, satisfactory completion of a motor vehicle record check and/or criminal record check is required.
• Proof of insurance, is required.

About Us

Audacy, Inc. (NYSE: AUD; OTC: AUDA) is a leading multi-platform audio content and entertainment company with the country's best collection of local music, news and sports brands, a premium podcast creator, major event producer, and digital innovator. Audacy engages 200 million consumers each month, bringing people together around content that matters to them. Learn more at www.audacyinc.com, Facebook (Audacy Corp), X (@AudacyCorp), LinkedIn (@Audacy-Inc), Instagram (@lifeataudacy) and Threads (@Audacy_Corp).

Responsibilities:

What You'll Do:
- Strategic Planning: Develop and implement strategic plans to drive revenue growth, increase market share, and maintain a strong competitive position within the market.
- Sales Management: Oversees the entire sales team including, General Sales Managers, Digital Sales Manager, and Account Executives. Sets revenue targets, monitors performance, and manages an accountable operation. Fosters a culture of continuous improvement and provides sales training and support to meet and exceed revenue goals.
- Client Relationships: Build and maintain strong relationships with key advertising clients, advertising agencies, business partners, and community leaders to secure and grow advertising revenues.
- Operational Oversight: Ensure efficient and effective station operations, including programming, digital content, promotions, events and technical aspects. Responsible for compliance with FCC regulations, company policies, and all local laws.
- Budget Management: Manage budgets ensuring expenses are controlled and revenues are maximized to meet financial objectives.
- Audience Development: Collaborate with the Brand Managers and programming leadership to develop and implement strategies that attract and retain listeners, ensuring strong ratings growth and audience engagement.
- Market Analysis: Stay informed about market trends, competition, and demographic changes to make informed decisions and adapt strategies accordingly.
- Community Engagement: Foster positive community relationships, participate in community events, and represent the station's interests in the local area.
- Marketing and Promotion: Oversee the development and execution of marketing and promotional campaigns to increase brand awareness and audience engagement.
- People & Culture: Recruit, train, grow and manage a solid team of audio, digital & entertainment professionals, setting clear performance expectations and fostering a unified, inclusive, positive working environment.

Jobcode: Reference SBJ-rbb1qk-34-204-198-73-42 in your application.