Social Media Producer, Live Prime

Job Description

ABC News is hiring a Social Media Producer to cultivate a community around ABC News Live. The Social Media Producer is a key member of the ABC News Social Team, responsible for presenting ABC News content to audiences across all social media platforms (Facebook, Twitter, Instagram, etc) and helping to maintain best practices that grow total audience engagement.

The candidate will be comfortable optimizing news content across different platforms, working closely with editorial teams. The Producer will be comfortable in a fast-paced, high-pressure environment, demonstrating impeccable judgment and social acumen.

Responsibilities:
• Responsible for guiding the voice of ABC News Live on social media
• Create engaging content, including video, for social platforms
• Assist in development and implementation of a social media strategy to drive followers, engagement, and conversation around ABC News Live coverage and events
• Partner with data analytics team to establish and track social media KPIs via regular reports and actionable insights
• Identify new social opportunities and regularly benchmark performance
• Track and share community feedback on ABC News Live social channels

Basic Qualifications:
• 2+ years of experience managing social media accounts
• Comfortable editing video on quick turnaround
• Clear and effective written and verbal communication skills
• Ability to effectively interact with all levels of end users and technical resources
• Familiarity with web analytics products
• Adherence to the highest standards of journalism
• Comfortable working closely with high-profile talent

Preferred Qualifications:
• Three or more years of experience, at a major news organization, managing social media accounts
• Proficient in Adobe Premiere, After Effects, SnappyTV and/or other clipping tools

Required Education

Bachelor's degree or equivalent work experience.

About General Entertainment Content:

The General Entertainment Content group creates original entertainment and news content for the Company's streaming platforms and its cable and broadcast networks.

This position is with American Broadcasting Companies, Inc., which is part of a business segment we call General Entertainment Content.

Jobcode: Reference SBJ-gpn7ee-3-17-74-227-42 in your application.