Search Results

Motion Designer

Variety

This is a creative-first role for someone who sees graphics not as decoration but as the primary vehicle for editorial storytelling....The work spans short-form social content to long-form editorial series, and you'll have real creative ownership over how it looks....n standards across video and set the template system the broader team works from • Animate across a range of styles, integrating 2D and 3D techniques as the story demands • Collaborate closely with producers and editors to integrate graphics into episodic series • Partner with freelancers on larger-scope projects • Maintain internal archiving so projects are backed up and accessible What we're looking for: • A strong, distinct design aesthetic - a portfolio that shows point of view, not just technical skill • Expert-level command of After Effects and Premiere; fluency across the Adobe Creative Suite • Ability to own multiple projects simultaneously and deliver on deadline • A collaborative communicator who seeks feedback and gives it clearly • Deep interest in film, television, and entertainment culture As Variety values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

Associate Director, Client Activation

Dotdash Meredith

Acting as the central hub of information, you will drive clarity, alignment, accountability, and media expertise across cross-functional teams-while maintaining rigorous project documentation and delivering high-quality creative output....Oversee the production of integrated content campaigns (print, digital, video, custom ad units, and social) independently, ensuring alignment with scope, timelines, budget, and creative standards....Orchestrate cross-functional workflows across Editorial, Creative, Production, and Sales to drive seamless handoffs, optimize resources, and proactively mitigate risks before they impact delivery. 40%Client Service: Serve as the primary day-to-day client lead, building trusted relationships with People Inc. partners from post-sale through campaign completion.

Associate Level Designer

Activision

You will be responsible for designing and implementing content within large-scale, open world levels for both single-player and cooperative game modes, ensuring they are fun, realistic, and aligned with the creative vision of the project....You're awesome because you have... • Early professional experience as a professional Level Designer (or some combination of applicable training and experience). • Experience with technical game design (implementation in tools, game logic, visual scripting, game data and etc.) • Understanding and Execution of the fundamentals of Open World Level Design in modern game engines . • Ability to work independently and take ownership of tasks in a confidential environment • Creative problem-solving skills with a collaborative, team-oriented approach • Experience pitching level design concepts in a clear, detailed manner, through strong written and verbal skills Bonus points for… • Experience with AAA games • Having made your own game as a side or indie project • Experience in adjacent fields such as content design, narrative design, environment art, programming, etc. • Architectural experience • Experience with scripting languages • Experience playing and/or crafting pen and paper, bo...We have bold ambitions to create the most inclusive company as we know our success comes from the passionate, creative, and diverse teams within our organization.

Sr Manager, Revenue Marketing, Sports Development

Warner Bros. Discovery

The Job WBD Ad Sales Revenue Marketing is looking for a smart, creative, detail-oriented sports enthusiast to join our B/R team as a Senior Manager....Responsibilities • Lead and oversee the RFP ideation process, developing creative solutions in the B/R voice that solve advertiser goals • Act as the senior member on the larger integrated strategy team – overseeing, managing, and developing a team of strategists • Work closely and meet regularly with assigned Account Executives and Planners for communication and updates on existing and potential partner • Clearly communicate advertiser goals, share insights and initiate brainstorm meetings with the content strategy team to develop custom programs that solve for client goals • Work closely with the data / analytics team to garner relevant client and industry insights • Build proposals and aid in client presentations • Run post-sales kick off meetings, communicating all necessary information to ensure programs run smoothly and remain on strategy • Effectively communicate and represent B/R's voice and strategy internally and externally • Create proactive big ticket media packag

Director Business Solutions

MSG Sports

S/he will collaborate with internal and external stakeholders (including the P&L owners of MSGE's Live and Productions businesses) to lead the creation of partnership platforms for prospective partners (new business) and current partners (upsells and renewals) through ongoing communication, research (identify industry leaders, best practices, emerging technologies), platform development (idea generation, marketing collaboration and proposal construction), rate card creation (pricing/P&L development), revenue maximization across assets, internal vetting (Division approvals), creative presentations (write sales deck outlines, collaborate with design team to bring vision to life) and inventory management....industry relationships to be top of mind during strategy planning • Lead partnership development process from brainstorm through account management transition, working closely with sales and service teams and internal/external stakeholders • Oversee creation of all sales materials ranging from upfronts and evergreens to full decks and compressed 1-pagers • Manage available inventory, track sold inventory, deadlines, property assets, designations and promotional rights granted by MSG • Proactively identify new assets and build creative turnkey platforms to generate new revenue opportunities • Revenue maximization through creation of asset rate card, pricing and P&L development • Collaborate with account management to develop case studies across properties and industries • Lead weekly meetings with internal stakeholders, providing robust agendas, carrying conversation and discussion items and following up with next steps/deadlines • Participate in sales presentations, as needed....The individual must be able to deal professionally with all levels of people including internal senior management, sales professionals, and marketing executives across the organization. • Strong work ethic with ability to function independently while managing upwards to keep supervisor informed • Proven ability to excel while multitasking in fast paced environment • Excellent time management with ability to plan, organize and prioritize work to deliver exceptional work while hitting deadlines • Strong creative and innovative mindset with analytical skills • Highly detail-oriented and solutions-focused approach Pay Range $160,000 - $190,000 USD

Counsel, Intellectual Property - Nordics

Netflix

This role will closely collaborate with the creative, business and legal teams that create Netflix's great content and includes advising film and television productions and executives on all matters related to intellectual property and production clearance issues across the Nordics....You can navigate those situations while allowing your colleagues to fulfil their creative and business goals....You understand the dynamics among producers, executive producers, line producers, production departments, marketing and creative, and know when and how to align the appropriate teams when an IP issue arises.

Summer Intern - Music - Warner Records Nashville

Warner Music Group

***Creative placements require submission of a creative portfolio for consideration. • ***Creative (Hybrid Nashville, TN) • Digital (Hybrid Nashville, TN) • Publicity (Hybrid Nashville, TN) • Radio/Commercial Partnerships (Hybrid Nashville, TN) As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike.

Summer Intern - Music - Global Sync

Warner Music Group

***Creative placements require submission of a creative portfolio for consideration. • Clearance (Hybrid Los Angeles, CA) • Creative Sync (Hybrid Los Angeles, CA) As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike.

Partner Growth Manager,, India

Amazon Music

Are you passionate about music, entertainment, and building creative constructs with partners?...For someone to be successful in this role, they need to embody the following: Creative Problem Solver: They must be an innovative marketer with proven experience in partnership marketing and campaign management, able to think outside the box to develop unique solutions that benefit both Amazon Music and our partners while delighting customers....tain strong relationships with key partners while serving as their primary point of contact for marketing activities • Drive improvements in brand health, customer acquisition, and retention through strategic partner programs • Collaborate with internal teams to develop compelling partner marketing programs • Create and manage GTM documents, tracking documents, and performance reports to ensure successful execution of partner programs • Support operational excellence by establishing and improving team mechanisms and workflows • Monitor partnership and campaign performance and optimize based on data-driven insights • Manage ongoing cross-partner programs and projects assigned by leadership • Team point of contact for creative refreshes, partner portal management, pitch deck template refreshes and maintenance, and promotion support across partners as needed About the team Amazon Music is dedicated to making music discovery and engagement possible for customers anywhere, anytime.

Expert Tools Engineer

Activision

As an Expert Tools Engineer, you will work closely with artists, designers, and other engineers to design and implement tools that enhance productivity and unlock creative potential....You're awesome because you have… • A very solid knowledge of C++. • A strong interest in game-specific tooling and pipelines, with hands-on experience developing tools for content creation. • Knowledge of UI toolkits such as Qt, wxWidgets, WinForms, or similar frameworks, and the ability to build polished, intuitive interfaces. • A solid understanding of design patterns used in games and tools. • The ability to thrive as part of a creative team, collaborating across disciplines to deliver impactful solutions. • A resourceful and innovative approach to solving complex challenges, paired with a positive, respectful, and team-first attitude. • Strong time management and organizational methods to meet deadlines while maintaining high-quality results. • Comfort with self-critique and openness to external feedback, using it to refine and improve your work. • Strong English skills, both spoken and written, for effective collaboration and documentation....We have bold ambitions to create the most inclusive company as we know our success comes from the passionate, creative, and diverse teams within our organization.

Newscast Producer

KCBD

Our award-winning newsroom is welcoming and collaborative, offering the training, support, and culture for creative journalists to thrive and grow....Job Summary/Description: KCBD is looking for a hard-working, creative, and energetic storyteller to join our award-winning team as a newscast producer....The ideal candidate will be a strong writer who understands creative visual storytelling and professional delivery.

2d Lead Compositing Supervisor

Framestore

Our teams blend creative ingenuity with cutting-edge technology to deliver high-end visual effects, immersive storytelling, and premium content for global clients, brands, and broadcasters....Working closely with the project's Visual Effects Supervisor / Creative Director, CG Supervisor and Producer the Compositing Supervisor communicates, supervises and delegates the compositing needs of the project(s) to the compositing team....d/senior level talent and cast shots appropriately • Take responsibility for the quality of the work of the team as a whole • Hands on compositing shots and sequences to a finished standard • Work proactively and collaboratively with all other VFX and support departments • Work closely with the production team to bid and schedule work • Attend client reviews and lead daily reviews with the compositing team • On set VFX supervision for (but not limited to) 2D based projects • Balance the creative and technical aspects of each shot/sequence • Solve any difficult technical and artistic compositing challenges • Colour pipeline management and 2D workflow as it integrates with DI, CG and DMP • Critical eye for detail and a beautiful compositing showreel • Deep understanding of film VFX processes and pipeline • 8+ years experience in compositing across a wide variety of content including film, advertising and episodic. • Expert user of Nuke plus other compositing software • Able to w

Crowds Artist

Walt Disney Animation Studios

They will be an essential part of the film-making process, utilizing a variety of assets and animation to match both the project's style, and the Director's creative vision....Responsibilities: • Support the story by populating scenes with crowd character assets and animation • Collaborate with peers to address creative and technical notes • Forthcoming with solutions and ideas, exhibiting openness to knowledge sharing • Develop and maintain crowds technology; identifying opportunities to improve tool and pipeline efficiency • Design crowd character behaviors and set ups • Team player, willing to collaborate with peers to address creative notes and resolve technical issues • Able to proactively communicate accurate task estimates, and consistently meet deadlines Requirements: • Bachelor's degree in Computer Graphics, Computer Science, Engineering, and related fields, or equivalent experience • Understanding of rigging and animation techniques • Strong interest in Particle Systems, AI/Machine learning, or crowds systems (agent/brain design, simulation, and behavior) • Experience with commercial graphics packages such as Houdini • Solid unde

Video Editor, Cocoa Butter

Buzzfeed

Born on the internet in 2006, BuzzFeed, Inc. is committed to improving it: providing trusted, quality, brand-safe news and entertainment to hundreds of millions of people; making content on the internet more inclusive, empathetic, and creative; and inspiring our audience to live better lives....You'll be responsible for working with the creative leads in shaping the format and flow of the content, ensuring each video is both captivating and true to Cocoa Butter's unique voice....You Will • Edit compelling, long-form and short-form digital videos, focusing on narrative structure • Be able to accommodate quick edit timelines • Incorporate graphics, music, and effects to enhance storytelling and engagement • Collaborate with producers to maintain the channel's signature style and cultural relevance • Implement edit feedback quickly and provide updated cuts using creative solutions • Experiment with different edit versions as needed • Provide additional asset creation when necessary including adaptations, cutdowns, thumbnails, etc. • Maintain project and edit organization according to internal SOPs • Implement appropriate Color Grading and Sound Mixing You Have • 3-5 years of video editing experience, preferably with lifestyle or culturally-focused content • Proficiency in Adobe Premiere Pro, After Effects, and related software • Strong understanding of storytelling techniques and audience engagement strategies • Ability to work independently and meet tig

Morning News Anchor

Tegna

WQAD-TV a TEGNA ABC affiliate in Davenport, IA has an amazing opportunity for a creative, innovative, and enterprising Anchor who is an excellent on-camera communicator to help serve the needs of our audience and community....dia to determine content of newscasts and highlight big social stories. • Write and post daily on all digital platforms including social media. • Develop story ideas, write, shoot and edit news stories for on-air broadcasting. • Develop original content through social listening and independent sources. • Perform other tasks as required by supervisor or executive producer. • Journalism and/or Communication degree preferred. • Understand the tenets of professional Journalism. • Excellent, creative presentation and writing skills a must Requirements: • Minimum 1-3 years news anchor/reporting experience • Develop story ideas, write, shoot and edit news stories for television, mobile and social platforms. • Write in an exciting, captivating, and authentic manner. • Use the latest editing and photography tools to tell great stories. • Develop original content through social listening and independent sources. • Deliver on-air news events in an engaging, exciting, and accurate manner.

Head, Marketing, Direct-To-Consumer, APAC

Disney

The Head will design and implement best-in-class marketing plans, media strategies and creative campaigns in close partnership with local teams, with the goal of driving sustained audience growth and engagement across the service within agreed budgets.... • Identify, prioritize, and articulate high-impact marketing initiatives for the region, ensuring campaigns are innovative and consistently excellent. • Work with regional Marketing and territory Marketing leads for • Integrated media planning and execution, working with media agencies to maximize effectiveness, efficiency, and ROI. • Effective social media and PR strategy, maximizing consumer engagement and earned media across all major platforms and partners. • Delivering outstanding creative output for Disney+ communications and campaigns • Synergistically market through Disney's other businesses in media, digital, retail, and parks. • Develop and implement brand measurement frameworks to track key metrics (awareness, intent, engagement) and campaign effectiveness. • Collaborate with Disney+ functional leads and territory leads to drive maximum demand through the marketing funnel and support wider business objectives. • Provide coaching, mentoring, and development planning...ack record in executive-level marketing roles, ideally in SVOD, streaming, technology, media, or entertainment. • Deep knowledge of subscription services and the broader media landscape. • A combination of brand building and content marketing expertise. • Proven leadership experience in building, developing, and motivating teams. • Strategic, analytical thinker with strong 360° communication skills. • Expertise in media strategy, planning, and agency management. • Proven ability to lead creative teams to deliver outstanding marketing communications. • Results-driven approach, using data and analytics to inform decisions and drive performance. • Experience working across international markets, preferably within APAC. • Collaborative, influential, and relationship-building skills to be effective in a large global matrix organization. • Bachelor's degree in related field • Fluent in English; Japanese or Korean a plus This position is with TWDC (Japan) Ltd., which is part of a

Senior Expert Engineer

Activision

As a Senior Expert Tools Engineer, you will work closely with artists, designers, and other engineers to design and implement tools that enhance productivity and unlock creative potential....C++ and development best practices. • A solid knowledge of Python. • A strong interest in game-specific tooling and pipelines, with hands-on experience developing tools for content creation. • Deep knowledge of UI toolkits such as Qt, wxWidgets, WinForms, or similar frameworks, and the ability to build polished, intuitive interfaces. • Experience with Procedural Generation pipelines. • A solid understanding of design patterns used in games and tools/ • The ability to thrive as part of a creative team, collaborating across disciplines to deliver impactful solutions. • A resourceful and innovative approach to solving complex challenges, paired with a positive, respectful, and team-first attitude. • Strong time management and organizational methods to meet deadlines while maintaining high-quality results. • Comfort with self-critique and openness to external feedback, using it to refine and improve your work. • Strong English skills, both spoken and written, for effective collabo...We have bold ambitions to create the most inclusive company as we know our success comes from the passionate, creative, and diverse teams within our organization.

3D Environment Artist

Ubisoft

The team's creative and technical expertise has supported some of Ubisoft's most iconic franchises, including Assassin's Creed®, Tom Clancy's®, and Prince of Persia®....Today, Ubisoft Sofia stands as a creative force in the region, continuing to push the boundaries of storytelling, design, and innovation in the world of interactive entertainment....s of experience in game development on a similar role KNOWLEDGE Experience in Autodesk 3ds Max or equivalent software for game assets Very good knowledge of modeling and texturing tools Very good knowledge of modeling techniques, texture mapping and material creation Strong understanding of art fundamentals – composition rules, shape language, color theory TECHNICAL CONSTRAINTS INTEGRATION Ability to understand technical constraints and to integrate them when modeling TIME MANAGEMENT SKILLS Ability to manage your own time and work within deadlines ADDRESS FEEDBACK Ability to iterate and build constructively based on others' feedback STRIVE FOR EXCELLENCE Demonstrate ambition to meet high standards ABILITY AND DESIRE TO WORK IN A CREATIVE INDUSTRY And collaborative environment GAME CULTURE Passion for games and strong game culture COMMUNICATION SKLLS Collaborate effectively with other team members Good level of English ADVANTAGES Drawing and sculpting skills are additional plus

Level Designer

Ubisoft

The team's creative and technical expertise has supported some of Ubisoft's most iconic franchises, including Assassin's Creed®, Tom Clancy's®, and Prince of Persia®....Today, Ubisoft Sofia stands as a creative force in the region, continuing to push the boundaries of storytelling, design, and innovation in the world of interactive entertainment....Your daily adventure FROM CONCEPT TO FINALIZATION Manage the design of your quests and levels through the full cycle of production from conception to finalization UNDERSTAND AND IMPLEMENT THE DESIRED GAMEPLAY In your quests and levels MAINTAIN AND BALANCE The readability, difficulty and accessibility of the quests and levels UNDERSTAND AND APPLY The narrative and emotional ambition for the environments you are responsible for COLLABORATE EFFECTIVELY With the Creative, Art and Gameplay Programming teams SHARE YOUR KNOWLEDGE And assist other Level Designers IDENTIFY AND RESOLVE TECHNICAL ISSUES And bugs reported into the database by the QA team Qualifications Your skills EXPERIENCE Minimum 2 years in game development or at least one shipped title ENTHUSIASM Interest and desire to work in the game development industry KNOWLEDGE Good insight of level editors and scripting tools Good insight of MS Office Suite COMMUNICATION SKILLS Collaborate effectively with other team members Pro

Beyond Wonderland Socal Seasonal Vip Squad

Insomniac

Therefore, the ability to adapt to a diverse and creative set of tasks will be a huge benefit to this role....RESPONSIBILITIES • Must have knowledge of all VIP activations and offerings, be able to communicate enthusiastically and informatively about them • Knowledge of general festival information (i.e. hours of the show, stage names, major performing artists, location of the nearest medic tent, ATM, water station, etc.) • Assist in set up of VIP area before doors open, and maintaining a clean and organized workspace throughout the festival • Creative and flexible with various tasks, and willing to get the Headliners excited about any and all activations QUALIFICATIONS • Large-scale event experience– exceeding 5,000 attendees • Proactive and creative thinker; problem solving and ability to ''think on your feet'' • Ability to work long hours, weekends, and travel (as needed) • Personable, enthusiastic and able to work well in group environments.

Intern - Human Resources - Jul To Dec

Disney

. • Contribute creative ideas to enhance employee experience....Requirements: • Currently an undergraduate pursuing a bachelor's degree in Human Resources • Passion for Disney, Pixar, Star Wars and Marvel brands • Highly self-motivated and meticulous • Ability to adapt quickly to a constantly evolving organization, and to thrive in a fast-paced working environment • Strong team player; possesses good interpersonal skills with a high level of enthusiasm in collaborating in cross functional teams in HR • Adopts a inquisitive approach, proposing information and solutions in creative ways • Passionate team player with a never-ending curiosity • Creative mindset • Proficient in MS Office • Excellent Communications skills – verbal and written • Excellent command of written and spoken English The Walt Disney Company is an Equal Opportunity Employer.

VP, Production Technology & Operations - Psts

Sony Pictures

We operate an extensive catalog of technologies and services that span's the full creative pipeline – Creative Development, Physical Production, Post Production, VFX, Production Finance, Studio Operations, and other ancillary technologies that integrate downstream into Marketing and Distribution workflows....s to improve production efficiency and cost control - including secure cloud workflows, remote collaboration tools, and new SaaS solutions • Partner with LOB teams to identify ways to overhaul and modernize production workflows including budgeting, script management, scheduling, calendaring, previsualization, post visualization, MAM, file prep and delivery. • In partnership with other SPE groups, operationalize the responsible and ethical adoption of generative AI (GAI) tools to support creative workflows, while adhering to SPE's internal governance, compliance and regulatory requirements. • Foster strategic partnerships with technology vendors, startups, and production tool providers to maintain the studio's competitive edge. • Help set long-term technology direction for the studio, anticipate industry trends, and drive innovation that positions the company as a market leader. • Serve as a thought leader, influencing not only internal stakeholders but also the broader industr...Experience, Skills and Knowledge Experience and Education • Bachelor's degree or equivalent experience/certifications. • 10+ years in senior technical leadership roles leading large, cross-functional teams and transformation initiatives. • 10+ years of hands-on experience in film and/or television production technology across on-set, post, and vendor environments. • 8+ years in corporate M&E roles focused on production and creative technologies.

Assistant, Artist Development - Awal

Sony Music

About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey....From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences....Our ideal candidate is a creative and curious learner that has a passion for music, a proactive demeanor and is detail-oriented and highly organized....What you'll do: • Provide administrative and project support for the Artist Development team. • Process project invoices and vendor set ups. • Maintain a database of tour dates and coordinate ticket buys and guest list requests. • Coordinate, organize, and send regular team priority project updates, release schedules, marketing assets, and links. • Schedule and attend meetings with team members, take notes, and circulate agendas and next steps. • Contribute creative marketing and content ideas to priority Artist Development projects. • Assist with research and reporting on current social media trends and viral tracks. • Maintain a calendar of key anniversaries, cultural moments, and events. • Provide administrative support for SVP, Artist Development and Catalog. • Provide office support for the New York-based AWAL team including liaising with building staff, coordinating office visitors, arranging meetings and events, and ordering supplies. • Provide administrative support fo

Senior Animator Rainbow Six

Ubisoft

You're adaptable, thrive on creative challenges, and take pride in shaping the visual identity of realistic AAA games through thoughtful animation systems....It's an opportunity to contribute to a globally recognised franchise, collaborate with international teams, and see your creative vision come to life in one of the industry's most respected series....You will play an integral part in telling a story, communicating the Director's creative vision through realistic character movement and interaction inspired by the project's narrative and design....We also value the art of collaboration and a sense of belonging, which is why we've embraced a working model that requires our team members to be on-site, fostering a vibrant and creative work environment that unites us in pursuing our shared goals. • Everything you need to keep your life in balance - flexible core hours, 25 days of annual leave, Christmas shutdown, and a plan that will enable you to work from anywhere in the EU for up to four weeks per year • Life insurance, income insurance, private healthcare, an annual well-being allowance, and more • Generous resources committed to your perpetual personal and professional development • Investment in our community - with paid volunteering days • Fun and entertainment - with free games, activities, and celebrations • Generous relocation support - should you need it Positive mental health and wellbeing at work are priorities for us.

Integrated Marketing Manager

AEG

. • Work with central digital media buying, partnerships, CRM and creative teams to develop digital marketing plans for targeted audiences, custom creative and impactful partnership activations. • Supervise publicity, advance press interviews, secure and coordinate artist availability for promotions with management, label and public relations agencies. • Develop and pitch promotions to media outlets. ...ence • Experience with media buying, executing digital media plans and omni-channel digital marketing • Experience working with email, mobile and digital marketing programs • Experience sourcing and managing content development and publishing • Exceptional written, verbal and listing communication skills with a can-do attitude • Strong organizational skills with the ability to work in a fast-paced environment. • Knowledge of social media and online marketing initiatives and strategies • Creative, detail-oriented person who can juggle multiple tasks • Knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop • Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios • Functional knowledge and/or personal experience with WordPress • Knowledge of programmatic media and real