Senior Product Manager, Ads Shopping

Job Description

At Google, we put our users first. The world is always changing, so we need Product Managers who are continuously adapting and excited to work on products that affect millions of people every day.
In this role, you will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development.
One of the many reasons Google consistently brings innovative, world-changing products to market is because of the collaborative work we do in Product Management. Our team works closely with creative engineers, designers, marketers, etc. to help design and develop technologies that improve access to the world's information. We're responsible for guiding products throughout the execution cycle, focusing specifically on analyzing, positioning, packaging, promoting, and tailoring our solutions to our users.
This role particularly will be on the YouTube Ads team. You will help businesses that desire to have Demand Generation campaigns, playing a critical role in Google's overall mission, helping to sustain differing content and perspectives on the web, and helping to keep the web universally accessible and free, as opposed to hidden behind paywalls. You will be constantly exploring, developing, and applying technologies to help publishers generate business via their content, and advertisers acquire engaged users. Demand Generation campaigns engage and convert consumers on visual, immersive surfaces, reaching 3 billion+ monthly users not yet actively searching. Retail advertisers can turn their advertisements into virtual storefronts on YouTube, Discover, Gmail and the Google Display Network, helping consumers discover brands and products, and drive them towards the point of sale.Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We're made up of multiple teams, building Google's Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.
The US base salary range for this full-time position is $183,000-$271,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Resonsibilities:
• Understand markets, competition, and user requirements in depth, specifically focusing on the needs of retail advertisers and the dynamics of the demand generation landscape.
• Launch new products and features, testing their performance, and iterating quickly.
• Collaborate with cross-functional teams (e.g., engineering, User Experience (UX), Public Relations (PR), marketing and legal) to define product requirements, user stories, and user flows for advertiser onboarding.
• Develop solutions to problems by collaborating across regions, product areas, and functions as needed.
• Foster relationships with cross-functional teams, stakeholders, and customers across geographies, and effectively communicating the strategy and roadmap.
Qualifications:
Minimum qualifications:
• Bachelor's degree or equivalent practical experience.
• 8 years of experience in product management or related technical role.
• 3 years of experience taking technical products from conception to launch.
• Experience in the domain of social commerce, retail, video commerce, or digital advertising.
Preferred qualifications:
• Master's degree or PhD in a technology or business related field.
• 5 years of experience in a business function or role (e.g., strategic marketing, business operations, consulting).
• 5 years of experience working cross-functionally with developers, User Experience/User Interface (UX/UI), sales finance, and other stakeholders.
• 4 years of experience in a role preparing and delivering technical presentations to executive leadership.
• 3 years of experience in software development.
• Experience in Advertisements (Ads) or Advertising Technology (AdTech), specifically with Advertising Platforms.

Jobcode: Reference SBJ-mkkpj3-216-73-216-29-42 in your application.