Full Time Job

Product Marketing Manager, Small-Medium Businesses, Ads


Singapore, Singapore 03-10-2021
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  • Paid
  • Full Time
Job Description

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Through its YouTube Ads product, Google is a critical video advertising partner to Small and Medium-sized Businesses (SMBs). Part of this is unlocking how Google engages with the businesses, and where marketing can play a major part in helping these customers succeed.

As a Product Marketing Manager on the SMB Marketing team, you will be responsible for creating the YouTube marketing strategy for our Direct Acquisition business in Asia-Pacific. You will be responsible for scaling the strategy and execution of various marketing campaigns to support this business.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.