company_logo

Full Time Job

Marketing Lead

YouTube

Singapore 05-07-2021
 
  • Paid
  • Full Time
Job Description
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As YouTube Marketing Lead for Southeast Asia, you will lead our work in driving user acquisition, engagement and brand for YouTube across core products/business.

In this role, you will gain exposure to all aspects of marketing at Google - from user insights, competitive analysis, product prioritization, growth marketing, campaign development, all through to driving business growth. YouTube is complex and involves not only growing users of our main platform and maintaining the YouTube brand but also growing the creator ecosystem and driving business.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Jobcode: Reference SBJ-d9322m-3-146-35-203-42 in your application.