Senior Social Marketing Strategist, Podcasts
Vox Media
New York, NY
YouTube Business (Biz) Segment Go-to-Market (GTM) is responsible for designing and delivering our service model for our Partnerships teams to drive sustainable partner growth. The team will work with Business, Marketing, and Product leaders to optimize impact and cost-to-serve across these partner segments. The core capabilities of the team include defining and gaining alignment on our partnership service model (who we serve, what service is provided to achieve growth, how the service is provided and incentivized), defining measures of success (Impact, Productivity, return on investment (ROI)), enabling change management with teams and developing pilots to test new models.
In this role, you will lead the Large Partner, Music, Acquisitions, and third-party Segment GTM team and be responsible for setting the service model strategy to ensure YouTube and our partners' long-term success, collaborating with Product teams to advocate for and prioritize the needs of partners, and helping drive adoption of products and priorities across these segments.
You will lead a team responsible for designing and deploying various go-to-market levers including role design, incentives, workflow design, and tools and driving productivity and improving the scale efficacy of our teams. You will interact with key stakeholders, senior executives, and cross-functional leaders as you drive alignment and work closely with regional teams to shape our localized GTM approach.
In addition, you will partner with senior stakeholders to think through strategic issues, and communicate effectively with global teams to drive significant initiatives.
At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun - and we do it all together.
The US base salary range for this full-time position is $221,000-$314,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Resonsibilities:
• Be responsible for the overall team service model strategy for our Large Partner, Music, Acquisitions, and third-party segments, determining who we serve, partner needs and the level of service provided and the right operating model.
• Enable change management with teams, including defining roles/workflows and plans to manage changes, defining levers and sequencing, and landing segmentation design and portfolio refresh optimizations bi-annually.
• Maximize partner success by improving onboarding, driving smarter coverage, and optimizing incentives for partner managers.
• Strengthen our Acquisitions and third-party partnership GTM to strengthen execution at scale.
• Identify and develop execution strategy to incorporate AI-driven intelligence into our operations, in close collaboration with our Biztech and Product teams.
Qualifications:
Minimum qualifications:
• MBA in a related field (e.g., Analytical, Technical, Legal, Operations Management) or equivalent practical experience
• 10 years of experience working in operations, vendor management, or program management
• 8 years of experience in working with international teams and a diversity of global stakeholders
Preferred qualifications:
• Experience designing segment GTM for sales or partnerships organizations and working with Product/Biztech/Marketing teams to build experiences for all users
• Experience interacting with senior-level executives
• Knowledge of YouTube large partners and creator ecosystem, YouTube service and support operations, as well as the competitive contexts in which partners operate
• Ability to effectively operate with flexibility in a fast evolving environment
• Excellent business sense with distinctive problem solving and analysis skills
• Excellent written and verbal communication skills
Jobcode: Reference SBJ-d9mw1m-216-73-216-71-42 in your application.