Job Description
Producer, Creative Services, WXYZ
The Producer, Creative Services, is responsible for writing and producing on-air promotions, proof of performance, and station sponsorship spots.
WHAT YOU'LL DO:
• Conceptualize, write, and edit on-air promotional spots for news, programming, web, and special projects using multiple platforms.
• Works closely with reporters and management staff on story development and promotional script ideas.
• Organize promotion projects.
• Interact with and respond to social media audiences.
• Analyze rundowns to coordinate the best on-air, social, and digital marketing materials.
• Provide analysis for digital audience engagement and review.
• Track monthly analytics on all current social/digital platforms. Provide ways to optimize platform growth.
• Work closely with the team on story development and promotional script ideas.
• Work closely with affiliates to support programming on air and online.
• Perform other duties as needed by management.
WHAT YOU'LL NEED:
• High School diploma (or GED) required. Bachelor's degree preferred.
• 1 - 3 year's experience of writing or editing in local broadcast preferred.
• At least two (2) years professional broadcasting marketing/promotions/creative services experience required.
WHAT YOU'LL BRING:
• Knowledge of social media maintenance
• Understanding of media audience ratings
• Working knowledge of current creative suite for product development
• Superb attention to detail, time management skills, and strong communication skills
• Knowledge of post-production television editing suites, with emphasis on Adobe Creative Suite
• Experience working with camera, audio, and light equipment
• Working knowledge of MAC systems
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits
ADDITIONAL REQUIREMENTS:
• Must be able to lift up to 50 pounds.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
Jobcode: Reference SBJ-g6vobn-3-134-104-224-42 in your application.