company_logo

Full Time Job

Promotions Manager

WPTV

West Palm Beach, FL 03-21-2024
Apply @ Employer
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Promotions Manager, WPTV

WPTV, the Scripps NBC station in West Palm Beach, FL is hiring a Promotions (Promo) Manager! The Promo Manager is responsible for overseeing and designing promotional programs.

WHAT YOU'LL DO:
• Manage daily promotional efforts and oversee writers/producers, coordinators and interns.
• Coordinate all ''outside media'' efforts including radio, print and/or related support materials required by news, sales and other sources.
• Develop strategic plans for on-air promotion based on research and / or direction from creative services.
• Write, produce and edit promotional spots.
• Review all daily topical promotions and attend meetings as needed.
• Review logs on a daily basis: fill as needed.
• Work closely with designers in developing branding efforts related to brand look and feel.
• Coordinate staff for promotion events in community.
• Perform other duties as needed and as directed by management.

WHAT YOU'LL NEED:
• Bachelor's degree in Marketing, Journalism, Communications or other related field preferred or equivalent business experience.
• Minimum 3 years of progressively responsible multimedia creative/management experience in the areas of promotion, production and/or creative services for medium to large market.

WHAT YOU'LL BRING:
• Possess a keen interest and understanding in the latest technology and social media applications as applicable to marketing.
• Possess the ability to conceive, produce, implement and measure strategic marketing plan based on research.

ADDITIONAL CONSIDERATIONS:
• Ability to sit/stand/walk for extended periods.
• Must be able to lift up to 50 pounds.
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits.

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

Jobcode: Reference SBJ-dynm6p-18-222-35-77-42 in your application.

Company Profile
WPTV

The E.W. Scripps Company is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets.