Creative Services Director

Job Description

WPHL-TV is looking for a Creative Services Director!

We are looking for a Creative Services Director to develop and lead the overall marketing and promotional strategy of PHL17/PHL17.com. Experience with project management, news promotion, creative script writing, field and studio production, and non-linear editing experience is essential.
• Provides leadership for the creative services team, which includes promotions/commercial production team
• Makes decisions regarding hiring, evaluation, training, promotion, and termination of employees
• Develops and executes promotions strategies to enhance station image and competitiveness
• Manages and leads the department to create new and profitable events
• Works collaboratively with sales, clients, and promotions team to develop creative messaging that delivers results
• Manages recruitment and development of talented promotions team members
• Prepares budgets and approves budget expenditures
• Creatively produces, writes, shoots, and edits content to tell compelling stories
• Plans, executes, and tracks revenue-generating marketing and promotional events and contests that take place on-air, online, and on-site
• Creates and reviews operational records and reports to assess the efficacy of promotions
• Shoots ad scripts both short and long form spots from concept to completion
• Performs other duties, as directed by management

Requirements & Skills:
• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
• Fluency in English
• Excellent communication skills, both oral and written
• Minimum 5 years' experience in media promotions and production, preferably at a local television station or advertising agency.
• Experience establishing long-range objectives and specifying the strategies and actions to achieve them
• Advanced knowledge of the post-production process, including media management and encoding video to various formats
• Software skills required include Adobe CC Suite production package including Premiere Pro, After Effects, Photoshop, Illustrator
• Knowledge of Florical Airboss a plus
• Meet all deadlines, fulfill scheduling commitments, and consistently achieve quick turnarounds in a fast-paced, rapidly changing environment
• Organize and archive all completed commercial productions and assets
• Must have a valid driver's license with a good driving record

Jobcode: Reference SBJ-gw512n-3-128-29-244-42 in your application.