Creative Marketing Producer

Job Description

Creative Marketing Producer - WMBF

About WMBF:

WMBF-TV is the NBC Network affiliate for the Grand Strand and Pee Dee regions of Northeastern South Carolina and parts of southeastern North Carolina. This Gray Television owned station was launched in 2008 in Myrtle Beach, SC and was built as a state-of-the art High Definition broadcast facility.

We broadcast 39 hours of live local news and weather along with NBC programming to 8 counties along the Grand Strand beaches westward into Florence, SC. We also use digital media platforms to deliver breaking news coverage to a fast-growing audience.

Myrtle Beach is a family vacation destination for millions of visitors each year due to our white sandy beaches, more than a hundred golf courses, amusement parks and mild weather. It is a pleasure to work in a city where so many people want to visit.

Job Summary/Description:

The Creative Marketing Producer is an individual contributor with a diverse skillset allowing for adaptation to the project, whether it be broadcast or digital, news promotion or commercial client-driven. Incumbents are visual storytellers with strong skills in writing, cinematography, and editing. This position interacts with a creative team as well as a variety of internal and external stakeholders

Primary job duties and responsibilities include, but are not limited to:
• Collaborate with the Marketing Director to conceptualize and create content that will help expand our rapidly-growing broadcast and digital media presence.
• Independently writes, shoots, edits, and produces promotional video and multiplatform advertising.
• Edits all own video needed for their work using our editing software on a desktop computer, including but not limited to Adobe Premier, Adobe Illustrator, Photoshop, After Effects and Avid.
• Creates posts for social media and provides content for web at the request of a digital content producer or another manager, including but not limited to Facebook, Twitter, and YouTube.

News Promotion -
• Produce breakthrough promotions that advances the station's brand position and grows audience on all platforms.

Commercial Production -
• Provide creative consultation, marketing expertise and customer service for Sales clients and initiatives to ensure their investments with the station deliver agreed upon value.
• Works closely with station sales employees and clients to conceptualize, write, shoot, and edit promos.

Qualifications/Requirements:
• Bachelor's Degree in Marketing, Advertising, Film/Video or other related field preferred but not required.
• Must provide creative reel demonstrating advanced knowledge of video production, especially Adobe Creative Suite software.
• Experience shooting on a DSLR or cinema camera.
• Previous professional experience or internship work in a creative environment, digital, or broadcast business preferred.
• Must be able to adapt and to adopt any new changes in the workplace that include things like new technology.
• Must be able to drive to meet with local clients and must possess a valid driver's license.

Qualified, interested applicants may go to https://gray.tv/careers#currentopening, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter and references

Jobcode: Reference SBJ-d5eq1e-3-145-149-120-42 in your application.