Media Executive

Job Description

Media Executive

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WILX:
WILX, the highly rated NBC affiliate located in Lansing, Michigan, for more than 60 years, is on a growth trajectory. WILX currently produces 33 hours of news per week and is growing. A market leader in news, digital, and social media, WILX News 10 is home to Emmy award-winning reporters and the recipient of the Michigan Association of Broadcasters ''Station of the Year'' award. WILX is a breaking news and weather station, with a strong emphasis on original, local reporting. Our respected main anchors live here and have made WILX their career home. This includes the longest-running sportscaster in the state of Michigan. Our newsroom leadership is known for developing young journalists. Mid-Michigan (Lansing/Jackson area) is a big news market, home to the state capital and Michigan State University. It is a vibrant, diverse, stable area and a great place to live and work. Lansing is just an hour away from Grand Rapids, downtown Detroit, and a day-trip ''up north'' for some of the most beautiful places in the country. If you love lakes, boating, fishing, camping, beaches, downhill skiing, wine, craft brew, Broadway shows, Big 10 sports, minor-league baseball, NFL/NBA/NHL games…Michigan has it all!
Job Summary/Description:
WILX Media, a Gray Media station, is looking for a high-energy, creative individual who likes working with people to seek out and develop new business. If you have experience selling business-to-business, cellular telecommunications, or presenting directly to customers, then come see how you can make a real difference, help your customers grow, and make more money for yourself at the same time! You don't need media experience, but you do need to be a fast learner, hungry for new challenges. You must be interested in new digital technology with a thirst to learn more. The right candidate will be smart, a skilled communicator, and know how to use creativity to solve problems and develop ad campaigns. You'll have training and support as you build, maintain, and grow your customer portfolio.
Duties/Responsibilities include, but are not limited to:
• Sell advertising to local businesses both on-air and digital
• Grow and maintain a full customer portfolio
• Develop new business
• Develop ad campaigns
Qualifications/Requirements:
• Excellent writing and communication skills.
• Ability to work independently and manage your time effectively.
• Ability to use creativity to solve problems.
• Ability to develop campaigns and motivate others.
• A real desire to understand your clients and their businesses.
• A thirst for ongoing learning: advertising, marketing, television, digital.
• Must meet the Gray Media driving requirements and have a valid driver's license.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WILX-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-z33wo7-216-73-216-0-42 in your application.