Marketing Producer

Job Description

Marketing Producer

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WGGB:
Western Mass News is a multimedia operation in Springfield, Massachusetts, proudly serving Franklin, Hampshire, and Hampden Counties. The networks of Western Mass News include ABC40, Fox6, and CBS3. Our three major networks and digital platforms speak to over half of Western Mass and the area businesses daily. Our 24-hour newsroom produces non-stop content, and our broadcasts include many of the biggest live sporting events and specials.
Job Summary/Description:
The Marketing Producer will be responsible for writing, shooting, and editing commercial content for digital platforms and over-the-air TV. Applicant will also produce compelling promotional content for social media, not limited to news and weather promotion, local and network programming awareness, and other concepts as needed. Applicant will be familiar with current production trends and experienced in creating compelling content from concept to completion.
Duties/Responsibilities include, but are not limited to:
- Creating concepts together with staff and clients
- Writing copy for long-form and short-form commercials and promotions
- Shooting and editing commercials, promos, and special projects
- Creating still graphics and animation
- Meeting multiple deadlines in a fast-paced environment
Qualifications/Requirements:
- Bachelor's Degree in Marketing, Visual Communications, Film/Video/Audio Production, or a related field, or equivalent training and/or experience
- A proven background in multidisciplinary video production is preferred
- Extensive knowledge of studio and field production processes
- Extensive knowledge of Adobe Creative Suite, specifically Premiere, After Effects, Photoshop, and Audition
- Willing to work a flexible schedule and work as a member of a high-performing team
- Able to work in a creative, high-volume environment
- Able to make quick decisions in a deadline environment
- Strong ability to work well with others and communicate articulately
- Able to lift 40 pounds
- Must be a self-starter with a passion for creating content
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WGGB-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-369jkx-216-73-216-145-42 in your application.