Senior PR Manager

Job Description

General Summary:
The Warner Bros. Discovery UK and Ireland Publicity department constantly strives to create and maintain a best-in-class position within the industry. The publicity team is tasked with strategically positioning, promoting but also protecting the launch of all WBD titles.

Key Responsibilities:
A leading role for HBO Max in the UK and Ireland WBD Publicity team.
WBD UK & Ireland expect an exemplary candidate with 10 years of experience to:
• Lead on all PR strategy and implementation from the launch onwards of HBO Max – both the brand and the premium titles.
• Deliver campaigns for large, tentpole titles whilst working over a diverse slate where all shows demand bespoke, creative campaigns. WBD is looking for a candidate who is hugely creative and embraces constant change.
• Develop and deliver noisy, large-scale tours including junket, content creator activations, events and stunts for premium, scripted TV titles and Film windows on the platform.
• Have excellent digital, broadcast and print contacts and a comprehensive understanding of the UK and Irish Media landscape with a celebrated track record in delivery of press coverage.
• Continually expand conventional publicity opportunities, focusing on bigger ideas which will cut through in the marketplace. Prior experience in stunts, experiential and content creation is required.
• Orchestrate content creator and tastemaker strategy.
• Work hand in hand with the social team to create strong content on our channels.
• Communicate fluently with:
- The PR team and colleagues across the UK and Ireland business including reporting directly into the VP of Publicity.
- Senior Executives in the UK, EMEA and the US in meetings, reporting, etc…
- Employed agencies to facilitate campaigns and deliver results.
• Be a champion of innovation and change for the team identifying new opportunities for campaigns, process and the team.
• Have experience in line managing direct reports and being an active support for the senior management on the team with staffing and team morale
• Drive cross divisional working over key titles with the Sport, Franchise, Film, Catalogue and Games teams and wider WBD divisions. Drive one team approach over the full WBD slate identifying opportunity and innovation
Requirements
• Publicity Experience: 10 years of proven experience in publicity with the ability to implement and manage big campaigns with limited supervision. Premium, scripted TV and Film PR experience is required and prior brand, unit PR and franchise experience is favoured.
• Self-Motivation: Must be highly self-motivated with the ability and willingness to work unsociable hours where necessary.
• Flexibility: As above, must be able to adjust working style and hours at short notice given the changing work environment of publicity.
• Excellent Communication Skills: Critical particularly in media relations and reporting internally in the UK, EMEA and Burbank.
• Teamwork: Critical.
• Planning and Organising: Must be highly organized and able to plan both short and long term.
• Results Orientation: Must strive to achieve highest results in demanding and ever-changing environment.
• Decision-making: Must be able to think on their feet and make quick / logical decisions.
• Commercial Acumen: - Must have a demonstrable understanding of the importance of maintaining brand integrity and demonstrable budgeting skills gained in the publicity arena.
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Jobcode: Reference SBJ-866wxx-216-73-216-0-42 in your application.