Marketing Analytics Engineer - Data Visualization

Job Description

As an Analytics Engineer – Data Visualization, you will drive global insights for Max and Discovery+ streaming businesses through the development of reporting solutions, complex data analyses, and data visualization-related efforts for the Marketing Analytics team at Warner Bros. Discovery Streaming. You not only understand the complexities of synthesizing massive datasets into appealing and digestible visualizations but are also able to formulate and communicate clear, insightful recommendations to senior leadership, operational business leads and decision makers. You will work closely with cross-functional partners to plan and execute high-visibility projects, while ensuring excellence in data quality, that will be used by the global Warner Bros. Discovery marketing teams to measure and optimize campaign performance and drive their strategies.

Your Role Accountabilities…
• Collaborate with other analytics, data engineering and marketing technology teams to identify innovative solutions, build and execute project plans, and add layers of sophistication to our reporting capabilities.
• Work closely with our regional marketing stakeholders and local agencies to understand their needs, coordinate on strategies and campaign taxonomy, and deliver insightful and effective dashboards and analyses.
• Support cross departmental core metrics and data dependencies with leadership visibility.
• Build and deploy performant and accurate models and best-in-class dashboards to help our stakeholders measure campaign performance and optimize across all marketing channels.
• Promote the adoption and training of our analytics platform for self-service analyses.
• Serve as a subject matter expert of marketing data sources, ingestion processes and data quality measurement.
• Participate in the creation and support of BI development standards and best practices.
• Continually research new BI reporting capabilities and tools, and mentor colleagues on the same.
• Rapidly deliver on new concepts through prototyping and iterative development.
• Advance automation efforts that help the team spend less time validating data, and more time analyzing it.

Qualifications & Experience…
• Relevant experience in business intelligence, analytics, and/or digital marketing, preferable in a media capacity
• Proficiency in writing SQL (clean, fast code is a must), including experience in data modeling and transformation (using Databricks, Snowflake, and/or Big Query)
• Strong cross-functional project management skills, including driving meetings, managing scope and timelines, risk mitigation and setting clear expectations with our stakeholders
• Advanced ability to build reports and dashboards with BI tools (such as Looker or Tableau), significant experience with Looker a strong plus
• Understanding of digital marketing advertising platforms, such as Campaign Manager, Google Ads, YouTube, Apple Search Ads, Meta, Twitter/X, and/or AppsFlyer
• Fundamental understanding of the digital media ecosystem and subscription business model
• Experience in transforming flawed/changing data into consistent, trustworthy datasets
• Ability to guide projects forward independently and manage multiple deliverables and time constraints simultaneously
• Must have strong written and oral communication skills and experience in communicating with regional stakeholders at multiple levels of a large organization
• Proven ability to collaborate with key partners and stakeholders to define metrics, identify requirements and solve problems independently

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Jobcode: Reference SBJ-vew3o7-18-97-9-169-42 in your application.